Senior Manager, Integrated Marketing (7-Month Contract)

Coca-Cola Co

Toronto

Remote

CAD 123,000 - 142,000

Full time

10 days ago

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Benefits offered by this job

Medical benefits
Annual incentive 15%

Job summary

Coca-Cola Co. is seeking a Senior Manager, Integrated Marketing for a 6-month contract in Canada, primarily Toronto with remote flexibility. The role focuses on adapting NAOU plans to Canada, leading cross-functional teams and delivering campaigns that maximize profit and impact.

Strong storytelling, cross-channel expertise, and collaboration are essential. The candidate will coordinate with IMX, category, franchise, and bottler teams to execute programs in Canada, driving brand success and

Qualifications

  • Proficient in Adobe Creative Suite and visual storytelling.
  • Experience designing for agencies and brand campaigns.
  • Strong presentation and collaboration across teams.

Responsibilities

  • Amplify and adapt NAOU plans for the Canadian market with brand and franchise teams.
  • Lead customization and implementation of integrated marketing plans with cross-functional partners.
  • Develop briefs for agencies and suppliers to drive concept development.
  • Communicate campaigns to internal teams using clear storytelling.
  • Build the Canadian English Operating Plan for programs executed in Canada.
  • Ensure POS, packaging, and promotions protect brand rights and investments.

Skills

Adobe Illustrator
Adobe Photoshop
Agency Management
Arts Education
Creative Briefs
Creative Design
Creative Directing
Graphic Design
Motion Graphics
Photography
Relationship Building
Storyboards
Strategic Thinking
User Experience (UX) Design
Visual Design
Waterfall Model

Job description

## Senior Manager, Integrated Marketing (6-Month Contract)Apply: Canada - ON - Toronto - Remote: Full time: Posted Yesterday: R-148149**Job Description Summary:****Duration**: 6-Month Contract. This 6-month period is tentatively set to start on January 1st, 2027, and end on June 30th, 2027. *This role is to replace an existing vacancy*. **The ideal candidate will be based in** **Montreal, Quebec****, Canada**. **Role Summary**: At The Coca-Cola Company, we exist to refresh the world and make a difference through loved brands, done sustainably for a better shared future. Working here is more than working for the global beverage leader, it is an opportunity to be a part of something that can positively impact the world. Our North America Operating Unit (NAOU) Marketing Teams are responsible for marketing and growing a portfolio of brands – ensuring that each brand connects deeply with local consumers in ways that scale globally. **This Senior Manager, Integrated Marketing** role is responsible for adaptation and amplification of the marketing plans created in the NAOU into Canada. They will assess the strategic importance of the plans and ensure they work in the Canadian marketplace. They will also lead the development of projects that are unique to Canada (when the need arises). Additionally, they will create deep connections with the IMX, Category, Franchise, Commercial and Bottler teams to collaborate for the best possible outcomes. In many instances they will lead project teams with stakeholders across the network to successfully bring a program or initiative to life in Canada.**What You’ll Do for Us** * Amplify and adapt the NAOU category and brand plans to ensure they deliver on the goals of the Canadian business (Franchise, Commercial, Customers, Bottlers) maximize profit, revenue, and volume* Lead customization and implementation of integrated marketing communication plans by coordinating internal and external functions (e.g., IMX, E2E (end-to-end), connections, design, category/brand) to achieve exceptional results on time and within budget.* Partner with Franchise Leadership on market specific business opportunities and develop plans, in collaboration with the category and commercial teams, to address the opportunities.* Develop and communicate using written briefs to agencies or suppliers (e.g., creative, advertising, packaging, consumer promotions, merchandising, etc.) to direct their work activities to generate concepts for effective execution of region marketing programs and objectives (e.g., drive trial, increase loyalty).* Use storytelling to inspire and educate both the National Retail and FSOP (Foodservice & On-Premises) teams as well as the frontline bottler field teams on the marketing programs and innovation that will be brought to life in Canada.* Instrumental in building the Canadian (English) version of the “Operating Plan” for all programs that will get executed in Canada.* Acts as subject matter expert to ensure all POS (point of sale), packaging, coupons etc., protect the company’s rights, trademarks and investment while serving the best interest of our customers.* Budget stewardship**What You'll Need****Qualifications & Requirements**: * **Preferred - Fluency in both French Canadian and English*** 5 to 8 years of experience required, preferably within Consumer-Packaged Goods (CPG) and/or the beverage industry* Knowledge of brand strategy and application across channel, including local marketing* Knowledge of key consumption occasions, shopper messaging, and methods of activation* Strong storytelling and presentation skills* Strong Background in Social, Digital, Mobile technologies**Functional Skills**:* Influencing and Collaboration across a network* Understand how to lead a cross-functional team towards a common goal/outcome* Understanding of brand/category strategies and tactics to translate the strategies into action* Manage stakeholder relationships internally and externally**What We Can Do for You** * Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world and we are always innovating.* Expansive & Diverse Customers: We focus on a diversified and broad range of customers each day.* Critical experiences: We work as a global network with a wide range of cross-functional partners to step-change the way we refresh the world and make an impact every day.**Skills:**Adobe Illustrator, Adobe Photoshop, Agency Management, Arts Education, Creative Briefs, Creative Design, Creative Directing, Graphic Design, Motion Graphics, Photography, Relationship Building, Storyboards, Strategic Thinking, User Experience (UX) Design, Visual Design, Waterfall Model**Pay Range:**Canada: 123,000 - 142,000 CAD*Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.***Annual Incentive Reference Value Percentage:**15*Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.***Location(s):**Canada**City/Cities:**Toronto**Travel Required:**00% - 25%**Relocation Provided:**No**Job Posting End Date:**November 10, 2026
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