Director, Connections Planning

Adelphi Group; Toronto; On-site; CAD 100,000 - 130,000; Full time

Job summary

Omnicom's UM agency seeks a Director of Media Planning to lead strategic, integrated media recommendations for diverse clients and to inspire a team of planning professionals. You will think strategically, collaborate across teams, and deliver flawless media executions grounded in insights.

You will own client objectives, nurture senior-level relationships, and drive growth through compelling, data-driven presentations and proactive collaboration across SBUs.

Qualifications

• Marketing/Advertising background required.
• Executive level media experience in advertising/brand/marketing strategy planning.
• Proven track record of developing client relationships and managing a portfolio.
• Experience delivering inspiring and persuasive presentations.
• Ability to manage complexity across multiple groups and partners.
• Mentor and develop direct reports; drive team performance.
• Strong communication and relationship-building skills, written and verbal.
• Knowledge of media research tools (Clear Decisions, Nielsen, Vividata) and media software (Prisma).
• Demonstrated curiosity and commitment to ongoing development.
• Proven ability to translate research into media planning insights.

Responsibilities

• Lead the overall media product strategy and drive flawless executions.
• Maintain and grow client objectives; participate in business planning meetings.
• Build senior-level relationships with clients, agencies, and partners.
• Lead client presentations and translate ideas into compelling campaigns.
• Foster collaboration across SBUs and drive efficient processes.
• Mentor a team of media professionals and manage workflows and performance.

Skills

Media planning

Client leadership

Presentations

Relationship management

Team leadership

Strategic thinking

Education

Marketing/Advertising background

Tools

Clear Decisions

Vividata

Nielsen

Prisma

MS Office

Job description

Agency:

UM

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

Position Summary:

The role of Director, Media Planning is responsible for delivering strategic, integrated media communication recommendations for a diverse group of clients as well as leading and inspiring a team of planning professionals. You must think strategically and work collaboratively to create recommendations that deliver on client strategic goals and business objectives.

This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Responsibilities

• Lead360 degreestrategic thinking for overall media product, encouraging executions that deliver exceptional results.
• Ownership and responsibility for ensuring key client objectives met, active participation in client business planning meetings.
• Cultivate and strengthen client, agency, and media partner relationships at the senior level.
• Lead and develop a direct relationship with the client to become a strategic partner with an in-depth understanding of their business.
• Deliver inspiring, motivating, and persuasive presentations which bring creative ideas to life.
• Pursue organic growth opportunities and participate as required in new business presentations.
• Maintain industry relationships, participate on committees and organizations; keep abreast of issues and developments and new media opportunities.
• Proactively seek opportunities to improve processes, methods, systems and/or services to better serve the client and agency.
• Lead and mentor a team of media professionals. Effectively communicate agency goals, manage workloads, provide ongoing performance feedback, support professional development goals and inspire great results.
• Produce and manage accurate billings and projections.
• Act as a thought leader – proactively bring forward client education and identify opportunities as appropriate.
• Drive collaboration and communication across Specialty Business Units (SBUs) and peer groups to inspire great work.
• Lead by example and play an active role in cultivating the culture of our organization.
• Ensure delivery against mandate outlined in scope of work.
• Ensure that all media plans meet client objectives with fully supported documentation, and that they adhere to the agency’s values and philosophies.

Qualifications_:_

• Professional or educational background in Marketing and/or Advertising would give leverage to this application.
• Executive level of related media, advertising, brand or marketing strategy/planning experience.
• History of developing positive on-going business relationships, focus on client service.
• Previous experience managing a portfolio of clients or total ownership of one large complex account with multiple lines of business.
• Proven experience delivering inspiring and persuasive presentations.
• Solutions oriented and approaches obstacles with creativity and resolve.
• Ability to manage complexity across multiple groups, clients and interagency partners.
• Active involvement in developing capabilities of direct report(s) and prioritizing and delegating work accordingly.
• Ability to develop and foster strong relationships and partnerships internally and externally.
• Demonstrated ability to effectively apply knowledge and insights gained from research and reporting resources to media planning.
• Curiosity, with a passion for continuous development.
• Excellent communication skills (both written and verbal).
• Independent thinker with highly developed organizational skills and solid attention to detail and accuracy.
• Understanding of media research tools (e.g. Clear Decisions, Vividata, Neilson) and media software (e.g. Prisma).
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

alary range $100,000 - $130,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/