Digital Support Specialist

Postmedia; Canada; On-site; CAD 50,000 - 70,000; Full time

Job summary

A leading Canadian news media company is looking for a digital marketing coordinator to manage and execute digital campaigns across multiple platforms. This role includes monitoring performance metrics and ensuring the success of advertising initiatives. The ideal candidate will possess a degree in marketing or a related field and have hands-on experience with various digital advertising tools. The position offers a dynamic work environment with a commitment to inclusivity and equity.

Qualifications

• Hands-on experience with digital advertising platforms is essential.
• Strong analytical skills necessary for data interpretation.
• Excellent project management skills required.

Responsibilities

• Monitor and analyze performance metrics to improve campaign delivery.
• Direct campaign coordinators and fulfillment teams on priorities.
• Ensure budgets are adhered to across various platforms.

Skills

Analytical skills

Project management

Communication

Education

Degree in Marketing

Degree in Communications

Degree in Business

Tools

Google Ad Manager

Google Ads

Facebook Ads Manager

DV360

Hubspot

Naviga

Job description

Posted Thursday, June 12, 2025 at 4:00 a.m.

The Company:

Postmedia is a Canadian news media company representing more than 130 brands across multiple print, online and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it.

This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences. We are always on the lookout for talented individuals to join our team.

About the role: Acts as the local conduit for communication between the sales teams, advertising operations team and fulfillment teams to ensure execution of digital campaigns (including social media, paid search, display, organic search, and paid content).

Job Duties:

• Utilize Microsoft Team. excel and task management software to manage communication and campaigns.
• Monitor and analyze perfromance metrics (CTR, CPC, CPA, etc...) to continuously flag improvements needed on performance and delivery
• Direct campaign co-ordinators and fulfillment teams on priority campaigns.
• Monitor billing and ensure monthly budgets are spending across various platforms
• Update monthly billing when there are budget boosts
• Alert Account Executives/Account Managers of under delivery and/ or campaigns that have not been activated

Required Qualifications:

• Degree in Marketing, Communications, Business or related field
• Hands-on experience with digital advertising platforms (Google Ad Manager, Google Ads, Facebook Ads Manager, DV360)
• Proficiency in Hubspot, Naviga
• Strong Analytical skills and ability to interpret data
• Excellent project management and communication skills

We thank in advance all applicants for their interest, however only those candidates under consideration will be contacted. Only candidates legally eligible to work in Canada will be considered. No phone calls or agencies please.

Postmedia Network Inc. is committed to providing accommodations for people with disabilities in all areas of the hiring process. If you require accommodation during the hiring process, please make your needs known in advance. Accommodation requests will be provided on an individual basis.

Postmedia Network Inc. is committed to employment equity and an inclusive barrier-free selection process and work environment. Postmedia Network Inc. encourages applications from women, indigenous peoples, persons with disabilities and members of visible minorities.