Digital Marketing Coordinator (Independent Contractor)

University Health Network; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job description

• Contract
• Department: Other (Not Listed)

Company Description

UHN is Canada’s #1 hospital and the world’s #1 publicly funded hospital. With 10 sites and more than 44,000 TeamUHN members, UHN consists of Toronto General Hospital, Toronto Western Hospital, Princess Margaret Cancer Centre, Toronto Rehabilitation Institute, The Michener Institute of Education and West Park Healthcare Centre. As Canada's top research hospital, the scope of biomedical research and complexity of cases at UHN have made it a national and international source for discovery, education and patient care. UHN has the largest hospital-based research program in Canada, with major research in neurosciences, cardiology, transplantation, oncology, surgical innovation, infectious diseases, genomic medicine and rehabilitation medicine. UHN is a research hospital affiliated with the University of Toronto.

UHN’s vision is to build A Healthier World and it’s only because of the talented and dedicated people who work here that we are continually bringing that vision closer to reality.

Union:Non-Union
Number of Vacancies: 1
Site:Toronto Western Hospital
Department:Al & Malka Green Artists' Health Centre
Work Model: On-Site
Reports to: Senior Manager
Hours:3 - 10 hours per week
Status: IndependentContractor
Closing Date: July 18, 2025

Position Summary
The Al & Malka Green Artists’ Health Centre, based at the Toronto Western Hospital (University Health Network), specializes in treating adult professional creative and performing artists from all disciplines. Our mission is to support and sustain artists’ health, enabling them to continue creating art. We provide a holistic, collaborative, and interdisciplinary model of care that includes physiotherapy, psychotherapy, naturopathic medicine, massage therapy, chiropractic medicine, craniosacral therapy, shiatsu therapy, acupuncture, Alexander Technique, and more.

We are seeking a creative and detail-oriented Digital Marketing Coordinator to support the Centre’s communications and outreach strategy. Working closely with the Director, Research & Community Engagement, you will help increase the Centre’s visibility, support patient and community engagement, and promote our programs and services across multiple platforms.

Duties

• Content Creation: Write, edit, and publish engaging content for social media, newsletters, and blog posts aligned with the Centre’s voice and mission.
• Visual Design: Create visually compelling graphics and images using design tools (e.g., Canva or Adobe Creative Suite) to support campaign goals.
• Social Media Management: Monitor and maintain the Centre’s social media platforms (e.g., Instagram, Facebook, LinkedIn), including responding to comments and messages in consultation with the Director.
• Content Scheduling: Develop and manage a monthly content calendar to ensure regular, strategic posting across platforms.
• Analytics and Reporting: Track and report on digital performance metrics, including reach, engagement, and growth.
• Audience Growth Strategy: Propose and implement strategies to increase followers, engagement, and community interaction.
• Planning: Help develop a digital marketing strategy plan to grow online presence
• Engaging and communicating: Source and facilitate collaborators online (or in-person) that has the potential to grow into partnerships to advance the Centre’s missions
• Assisting: Assist in community engagement events
• KPI Development: Collaborate in the development and tracking of key performance indicators to evaluate the effectiveness of digital campaigns.
• Other Duties: Assist with additional communications and digital marketing activities as required.

Qualifications

• Demonstrated experience in digital marketing, communications, or social media management
• Strong written communication and content creation skills
• Proficiency with design tools such as Canva, Adobe Photoshop, Illustrator, or InDesign
• Knowledge of major social media platforms (Instagram, Facebook, LinkedIn, X/Twitter)
• Strong organizational, time management, and communication skills
• Ability to work independently and collaboratively in a hybrid environment
• Passion for the arts and/or interest in artists’ health and wellness
• Experience working with nonprofit organizations, health care, arts organizations, or community-based initiatives, preferred
• Background in the arts industry, preferred
• Familiarity with email marketing tools (e.g., Mailchimp, Constant Contact) and analytics platforms (e.g., Meta Business Suite, Google Analytics), preferred
• Knowledge of accessible and inclusive communications practices, preferred
• Graphic design, video editing, or photography skills considered, an asset

Additional Information

All applications must be submitted before the posting close date.

UHN uses email to communicate with selected candidates. Please ensure you check your email regularly.

Please be advised that a Criminal Record Check may be required of the successful candidate. Should it be determined that any information provided by a candidate be misleading, inaccurate or incorrect, UHN reserves the right to discontinue with the consideration of their application.

UHN is an equal opportunity employer committed to an inclusive recruitment process and workplace. Requests for accommodation can be made at any stage of the recruitment process. Applicants need to make their requirements known.

We thank all applicants for their interest, however, only those selected for further consideration will be contacted.