Digital Experience Specialist – Web & Accessibility

City of Edmonton; Edmonton; On-site; CAD 52,000 - 66,000; Full time

Job summary

Edmonton Public Library (EPL) is seeking a Digital Communications Specialist to manage EPL.ca, intranet and other digital properties with a focus on accessible, user-centred experiences and ongoing optimization.

You will work with Marketing & Communications, IT and external vendors to translate priorities into effective web solutions, improve information architecture, SEO and analytics, and lead web projects to meet objectives.

Qualifications

• Diploma or degree in digital communications, digital media, computer science, web design or development, UX, marketing, or related field.
• At least three years' experience managing content-intensive websites or digital platforms.
• Hands-on with WordPress, Squarespace or Drupal CMS platforms.
• Knowledge of accessibility, UX, information architecture, SEO, ASEO and lifecycle practices.
• Experience with GA4, GTM, Search Console, Ads or similar tools.
• HTML/CSS, responsive design, cross-browser testing; JavaScript for troubleshooting.
• Familiarity with Figma for UX/UI; Looker Studio and accessibility tools preferred; BiblioCommons is an asset.

Responsibilities

• Manage day-to-day web operations across EPL.ca, intranet and microsites using WordPress, Squarespace, and Drupal.
• Publish, update, and retire content ensuring accessibility, structure and brand alignment.
• Improve information architecture, navigation, metadata, SEO, links and user journeys.
• Coordinate web requests, releases, testing, issue resolution with IT and vendors.
• Analyze performance using analytics and usability testing to identify barriers and improvements.
• Apply WCAG standards and conduct QA across EPL’s digital properties.
• Administer Google properties to support measurement, campaigns and visibility.
• Maintain web governance and content lifecycle practices.
• Lead or support digital projects where the website is a key component.
• Represent Marketing & Communications on cross-functional teams and manage requests.

Skills

User-centred design thinking

Accessibility awareness

Analytics-driven decisions

Project management

Collaboration & communication

AI literacy

HTML/CSS basics

JavaScript troubleshooting

Web usability & SEO basics

Education

Diploma/degree in digital communications or related field

Tools

WordPress

Squarespace

Drupal

Google Analytics 4

Google Tag Manager

Google Search Console

Google Ads

Looker Studio

Figma

BiblioCommons

Job description

Edmonton Public Library (EPL) is seeking a Digital Communications Specialist to manage EPL.ca, intranet and other digital properties with a focus on accessible, user-centred experiences and ongoing optimization.

You will work with Marketing & Communications, IT and external vendors to translate priorities into effective web solutions, improve information architecture, SEO and analytics, and lead web projects to meet objectives.