Creative Director

Reitmans ( Canada ) Limited; Montreal; Hybrid; CAD 70,000 - 110,000; Full time

Job summary

An established industry player is seeking a dynamic Brand Architect to influence creative direction and enhance brand awareness. This role involves leading a talented team, developing innovative strategies, and ensuring high-quality production of creative assets across multiple channels. You will have the opportunity to shape the brand's identity through design and marketing initiatives while fostering a culture of creativity and collaboration. Join this forward-thinking company to make a significant impact in the fashion industry and enjoy a hybrid work environment that promotes work-life balance and personal growth.

Benefits

Hybrid work environment

Comprehensive benefits program

Flexible time off

50% off regular-priced items

Referral rewards

Growth opportunities

Qualifications

• 7-10 years of experience in a leadership role within a creative team.
• In-depth expertise in brand image, interior design, and print media.

Responsibilities

• Develop and lead integrated creative strategies aligned with the brand.
• Ensure timely production of creative assets across all channels.

Skills

Creative Vision

Leadership

Brand Management

Project Management

Bilingual (French and English)

Trend Analysis

Education

University degree in Marketing

University degree in Fashion

Tools

AI-assisted design tools

Visual communication tools

Job description

• Department ID: 21030 - Marketing-PEN
• Job Type: Replacement
• Status: Permanent

Company Description

Who we are:

At RCL - Reitmans Canada Limited, every moment of every day revolves around our customers and our love of fashion. We believe fashion empowers our customers to put their best foot forward when it matters the most. From the design table to the stores and our digital channels, we are always finding new ways to create memorable customer experiences, backed by a strong brand portfolio and powered by the most passionate people in the industry.

RCL has been a proudly Canadian company since our founding in Montréal, Quebec almost 100 years ago. Our product design teams, home office and stores are all based in Canada.

Job Description

The Opportunity:

As the Brand Architect, the Director will be responsible for shaping and influencing Penn’s creative direction through design, store concepts, marketing, and visual elements to strengthen its image and increase brand awareness in the market.

What you do:

• Develop and lead integrated creative strategies, ensuring perfect alignment with the brand’s DNA.
• Create creative processes and infrastructure to support alignment between marketing and creative strategy within the team.
• Analyze trends to define innovative creative directions for the brand across all channels.
• Define and ensure adherence to brand graphic standards across all media and teams.
• Identify project-specific needs and establish creative roadmaps for seasonal campaigns across all channels.
• Ensure the timely and high-quality production of creative assets, from digital and print to social media, in-store visuals, and advertising.
• Lead and manage a team of 3 people, fostering a culture of innovation, creativity, and collaboration.
• Direct the creative brief process, distribute tasks, and ensure effective management of deadlines and deliverables within the team.

Qualifications

Experience & Education Required

• University degree in Marketing or Fashion
• 7 to 10 years of experience in a leadership role within a creative team
• In-depth expertise in brand image, interior design (decor), and print media
• Proven experience in experiential marketing and managing large-scale creative projects
• Ability to build and maintain trusted partnerships
• Experience with AI-assisted design tools (an asset)

Behavioral Skills

• Inspiring and strategic creative vision
• Intellectual curiosity and passion for trends and innovation
• Ability to coach, motivate, and develop creative talents
• Initiative and a drive to make a tangible impact
• Excellent ability to manage priorities and juggle multiple projects in a fast-paced, evolving environment
• Strong aptitude for cross-functional collaboration and teamwork in a partnership-driven environment

Other Key Skills

• Strong understanding of creative processes
• Proficiency with visual communication tools for various channels (digital, in-store, print)
• Bilingual French and English

Additional Information

What Sets Us Apart:

• Ultimate flexibility: Enjoy a hybrid work environment that ensures the perfect balance between work and personal life.
• Well-being first: Access a comprehensive benefits program designed to take care of you.
• Flexible time off: Paid leave, sick days, and vacation time to recharge and spend quality time with loved ones.
• Exclusive discounts: Enjoy 50% off regular-priced items from Penningtons, Reitmans, and RW&CO.
• Referral rewards: Refer your professional network and earn a bonus for helping us grow our talented team (Certain conditions apply)
• Growth opportunities: Annual bonuses, career advancement, and tuition reimbursement to help you reach your professional goals.

Total rewards are aligned with your employment status, offering different perks depending on whether you're full-time, part-time, or under contract.

If this inspires you…let’s talk. Send us your resume today!

RCL - Reitmans Canada Limited is an equal opportunity employer. We are committed to a diverse and inclusive workplace for all. We recognize that our future success depends on the perspectives and contributions of all our employees -- their diverse backgrounds, abilities and experiences make our business stronger. If you are contacted for a job opportunity, please advise us of any accommodations needed to ensure fair and equitable access throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for providing an accessible candidate experience.

We thank all applicants. Only selected candidates will be contacted.