Content Marketing & Communications Manager

HRB

Toronto

On-site

CAD 70,000 - 110,000

Full time

14 days+
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Benefits offered by this job

Medical, dental, vision, and paramed­
Equity stake

Job summary

HRB is seeking a Content Marketing & Communications Manager for a full-time, in-office role in downtown Toronto. You will shape the voice of a market-leading SaaS in private lending, crafting engaging content and driving brand visibility across channels.

You will manage articles, social media, email campaigns, and case studies, while collaborating with leadership to influence product messaging and industry engagement. This role rewards initiative, independence, and high performance.

Qualifications

  • Bachelor’s degree in marketing, communications, journalism, business, or related field.
  • 2+ years of content marketing, social media management, or email marketing.
  • Exceptional writing and storytelling skills.
  • Proficiency with social media platforms and digital marketing tools.
  • Experience with email marketing software (HubSpot, Mailchimp) is a plus.
  • Strong research and analytical skills.
  • Experience in B2B SaaS, finance, or private lending is an asset.

Responsibilities

  • Own and execute content strategy across multiple platforms.
  • Research and write engaging articles, essays, and thought leadership on private lending.
  • Distill content into social media posts (text, video, infographics).
  • Develop case studies from existing customers to showcase impact.
  • Create and manage email marketing campaigns focused on product features and benefits.
  • Launch and curate an email newsletter with industry news and insights.
  • Update website with fresh content, blog posts, and customer resources.
  • Manage profiles on review platforms (Capterra, G2, etc.) and run paid social campaigns.
  • Engage with industry discussions to enhance brand visibility and secure media features.

Education

Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field

Tools

HubSpot
Mailchimp

Job description

Content Marketing & Communications Manager

Content Marketing and Communications Manager Our client offers a market-leading SaaS product in the private lending industry, an industry projected to nearly double to $2.8 trillion by 2028.

They're redefining what it means to lead in an underserved market with a team that operates like championship tennis players: high-energy, high-performing, and laser-focused on results. Momentum drives everything we do, with small wins building into big victories and fueling our shared ambition to dominate the market.

In their fast-paced, collaborative environment, you’ll find a casual energy fueled by quiet confidence, friendly competition, and a commitment to excellence. They don’t micromanage, but they expect everyone to bring their best game, working together to solve complex problems, push boundaries, and transform the private lending industry with a product that delivers real value. If you thrive in a fast-paced, collaborative environment and are excited about shaping the voice of an industry leader, then this is the place for you.

They're looking for a critical employee to help shape the future of their company: a Content Marketing & Communications Manager. This is a full-time in-office position, with 5 days a week required in downtown Toronto.

Who You Are
  • You have a proven track record of excelling in academic, professional, or personal projects.
  • You are a natural storyteller with a keen ability to make complex topics engaging and digestible.
  • You are detail-oriented, producing high-quality, error-free work.
  • You have a tenacity that drives you to push past roadblocks.
  • You take initiative, work independently, and have a strong work ethic.
  • You have strong interpersonal skills and can effectively engage with diverse audiences.
What You’ll Do

This role is a unique opportunity to own and execute content strategy across multiple platforms. You will be responsible for:

  • Researching and writing engaging articles, essays, and thought leadership pieces on private lending topics.
  • Distilling articles and essays into compelling social media posts (text, video, infographics).
  • Developing case studies from existing customers, showcasing impact
Email & Industry Engagement
  • Creating and managing email marketing campaigns focused on product features and benefits.
  • Launching and curating an email newsletter that consolidates industry news and insights.
Website & Social Media Management
  • Updating the website with fresh content, blog posts, and customer resources.
  • Managing profiles on Capterra, G2, and other technology review platforms.
  • Running and optimizing paid social media campaigns (LinkedIn, Facebook, G2, Capterra).
  • Engaging with industry discussions on social media and professional groups to enhance brand visibility.
  • Reaching out to publications, podcasts, and industry organizations to secure media features and speaking opportunities.
Qualifications
  • Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field.
  • 2+ years of experience in content marketing, social media management, or email marketing.
  • Exceptional writing and storytelling skills, with the ability to craft compelling narratives.
  • Proficiency in social media platforms and digital marketing tools.
  • Experience with email marketing software (HubSpot, Mailchimp, etc.) is a plus.
  • Strong research and analytical skills.
  • Experience in B2B SaaS, finance, or private lending is an asset.
What’s in It for You?
  • The opportunity to play a key role in the marketing strategy and execution of a fast-growing B2B SaaS company.
  • A dynamic, high-performance work environment where your contributions directly impact company success.
  • Hands-on experience working closely with leadership and influencing brand positioning.
  • Benefits, including medical, dental, vision, and paramedical coverage.
  • An equity stake.
  • A collaborative and engaging team environment where growth is encouraged.
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