Content Designer

Amacon; Toronto; On-site; CAD 55,000 - 75,000; Full time

Job summary

Amacon in Toronto is seeking a Content Creator to develop engaging content for social media, websites, and email campaigns. You will support the Marketing team with design strategy, content publishing, analytics, and ad performance, requiring creativity and strong attention to detail.

Responsibilities include planning, shooting/editing photo and video content, writing copy, updating websites, and using AI tools to streamline workflows. Travel to sites may be required.

Qualifications

• University degree in related industry.
• 3–4 years of marketing/design experience.
• Proficiency in Adobe Photoshop, Illustrator, InDesign and more.
• Proficiency in Canva.
• Experience managing social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Ability to use analytics tools including Google Analytics, Meta Business Suite.
• Experience navigating WordPress to update website content.
• Knowledge of After Effects or Premiere Pro for video editing.
• Photography experience would be an asset.
• Basic programming knowledge.

Responsibilities

• Create original content for social media, websites, email campaigns, and marketing materials.
• Plan, shoot, and edit photo and video content.
• Write copy aligned with brand voice and tone.
• Update and maintain websites as required.
• Generate email campaigns.
• Assist with copywriting, scheduling posts, and website content.
• Monitor trends and propose new content ideas.
• Manage paid digital ad campaigns and track performance.
• Assist marketing with design strategy and research.
• Proofread printed and digital materials.
• Utilize AI-tools to aid in content creation and scheduling.
• Other duties as assigned.

Skills

Content creation

Copywriting

Social media management

Video production

Performance analytics

Brand voice

Team collaboration

AI content tools

Education

University degree

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Canva

WordPress

Adobe After Effects

Premiere Pro

Google Analytics

Meta Business Suite

Job description

About Us

Driven by a passion for detail and a tradition of excellence in design and architecture, Amacon is recognized as one of Canada’s most influential real estate development and construction firms. With five decades of development and construction expertise, a precise level of design and craftsmanship is evident in all the homes and commercial developments that Amacon builds.

Position Summary

The Content Creator is responsible for creating engaging content for social media, websites and email campaigns for the company’s growing portfolio of hospitality and real estate brands. Reporting to the Senior Graphic Designer, this position is responsible for supporting the Marketing team by collaborating on design strategy, content publishing, performance analytics and advertising. This role requires creativity,strongattention to detail and theability toconsistentlydeliver unique, original and influential content.

Position Responsibilities

• Create original content for social media, websites, email campaigns, and marketing materials
• Plan, shoot, and edit photo and video content
• Write clear, engaging copy aligned with brand voice and tone
• Create content for websites, along with update and maintain websites when required.
• Generateemail campaigns.
• Closely work with marketing media coordinator to assist with copywriting, scheduling social posts, eblasts, and website content.
• Monitor trends and recommend content ideas to keep messaging fresh
• Manage paid digital ad campaigns and track analytics / performance.
• Assist marketing team with design strategy and research.
• Proofread all printed and digital materials including but not limited to project website and marketing material.
• Utilize AI-tools to aid in content creation, scheduling, quality-control and more
• Other duties as assigned.

Experience & Qualifications

• Education:Universitydegree in a related industry.
• Experience:3-4 years of marketing/design experience.
• Proficiency in the full Suite of Adobe platforms including Adobe Photoshop, Adobe Illustrator, Adobe InDesign and more
• Proficiency in using Canva
• Experience in managing social media platforms (Facebook, Instagram, Twitter,LinkedIn).
• Ability to use performance tracking programs,including Google Analytics, Meta Business Suite and more
• Experience in navigating website platforms (WordPress, Canva) to make simple updates and maintain performance.
• Knowledge of Adobe After Effects or Premiere Pro for video editing.
• Photography experience wouldbe an asset.
• Beginner-intermediate programming knowledge
• Knowledge of print-ready practices for, brochures,posters, menus, and more.
• May be required to travel to construction sites and other offices.
• A strong understanding of commercial content marketing best practices (content repurposing, copyright compliance, audience journey, etc).
• Computer Skills: Strong knowledge of the Microsoft Office Suite, Adobe Software and analytics platforms

Additional Information

Amacon is an equal-opportunity employer who offers competitive compensation and benefit programs. This full-time salaried role is based in the Toronto office, Monday to Friday from 8:30 am to 5:00 pm, with possible travel to sites and other offices as needed.