Content Creator

Jobtailor; Toronto; On-site; CAD 52,000 - 72,000; Full time

Job summary

Jobtailor in Toronto, Canada is seeking a dynamic Social Media Content Creator to develop and concept engaging content with Creative and cross-functional teams. You will manage ongoing TikTok/Instagram content, create thumb-stopping pieces, and collaborate with freelancers to produce high-quality social assets.

Role requires 2+ years creating social content for lifestyle/beauty brands, proficiency with CapCut/Canva/Adobe, and strong storytelling and editing skills.

Qualifications

• Two years of experience creating social media content.
• Experience with lifestyle, wellness, beauty, or CPG brands.
• Proven expertise with TikTok and Instagram trends, audiences, and algorithms.
• Proficiency in CapCut, Canva, and Adobe Creative Suite or similar tools.
• Experience planning, publishing, and optimizing content across platforms.
• Strong videography, photography, and video editing with eye for aesthetics.
• Excellent storytelling and creative problem-solving abilities.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Develop and conceptualize engaging content with Creative and cross-functional teams.
• Manage ongoing TikTok and Instagram content needs, including monthly on-brand content and campaigns.
• Create unique, thumb-stopping content that drives engagement and brand growth.
• Film, edit, and produce content using CapCut, Canva, Adobe Suite or similar tools.
• Appear on camera and support others appearing on camera for social videos.
• Coordinate freelance photographers, videographers, and other creators as needed.
• Experiment with new formats, trends, and creative approaches.
• Participate in shoots and develop behind-the-scenes and social-first assets.
• Plan and produce regular in-store content aligned with marketing objectives.
• Analyze content performance with Social Media Manager and optimize using metrics.
• Contribute to brainstorming and ideation for campaigns and culture.
• Contribute to Saje’s culture and maintain a positive environment.

Skills

Social Media Content Creation

TikTok & Instagram Experts

Videography

Photography Skills

Storytelling

Content Optimization

Project Management

Creative Problem-Solving

Tools

CapCut

Canva

Adobe Creative Suite

After Effects

Job description

• Develop and conceptualize engaging content in partnership with Creative and other cross-functional teams
• Manage ongoing TikTok and Instagram content needs, including monthly “always-on” content and campaign content
• Create unique, thumb-stopping content that captures attention, drives engagement, and advances the brand
• Film, edit, and produce content using CapCut, Canva, Adobe Creative Suite, After Effects, and similar tools
• Appear on camera and support others appearing on camera for Instagram, TikTok, and YouTube Shorts videos
• Coordinate freelance photographers, videographers, and other content creators as required
• Experiment with new content formats, trends, and creative approaches
• Participate in creative campaign shoots and develop behind-the-scenes and social-first assets
• Plan and produce regular in-store content aligned with brand, marketing, and social media objectives
• Analyze content performance with the Social Media Manager and optimize creative using engagement and platform metrics
• Contribute to creative brainstorming and content ideation for integrated marketing campaigns
• Contribute to Saje’s culture and maintain a positive environment

Requirements

• Experience working with lifestyle, wellness, beauty, or CPG brands
• Two years of experience creating social media content
• Proven expertise with TikTok and Instagram, including a strong understanding of platform trends, audience behaviour, algorithms, and high-performing content
• Proficiency in CapCut, Canva, and Adobe Creative Suite or similar products
• Experience planning, creating, publishing, and optimizing content across social media platforms
• Strong videography, photography, and video-editing skills, with an eye for composition, storytelling, and visual aesthetics
• Excellent storytelling, visual communication, and creative problem-solving skills
• Ability to manage multiple projects simultaneously and meet deadlines
• Creative, innovative mindset with a keen awareness of lifestyle, beauty and social media trends
• Highly detail-oriented, dependable, and accountable, with a commitment to accuracy and follow-through
• Familiarity with emerging social platforms, AI-assisted creative tools, and evolving content trends
• Must be legally eligible to work in Canada

Core Competencies

Demonstrates expertise in creating and optimizing engaging social media content across platforms like TikTok and Instagram, utilizing tools such as CapCut and Adobe Creative Suite. Possesses strong storytelling and visual communication skills, with a keen awareness of lifestyle and beauty trends.

Highest-signal resume keywords

• Social Media Content Creation
• TikTok and Instagram Expertise
• Videography and Photography Skills
• CapCut and Adobe Creative Suite Proficiency
• Creative Problem-Solving

Hard Skills

• Content Development
• Video Editing
• Visual Communication
• Content Optimization
• Project Management

Soft Skills

• Creative Mindset
• Attention to Detail
• Dependability
• Accountability
• Storytelling

Industry Keywords

• Lifestyle Brands
• Wellness
• Beauty
• CPG Brands
• Social Media Trends

Tools & Technologies

• CapCut
• Canva
• Adobe Creative Suite
• After Effects