Community Manager

Cossette; Toronto; On-site; CAD 50,000 - 70,000; Full time

Job summary

imagi(nation) in Toronto is seeking a community manager to identify social media trends, shape brand voice, and help craft content for Canada’s leading brands.

You’ll manage content calendars, analyze campaigns, and collaborate with clients and internal teams to deliver engaging posts across TikTok, Instagram, Facebook, and more. The role requires 1-3 years in social media, a love of memes, and a collaborative, eager-to-learn attitude with strong writing and presentation skills.

Qualifications

• 1-3 years in a social-media focused role in an advertising agency, internship, or related field.
• A genuine, honest and unapologetic love of social media and meme culture.
• A deep understanding of how and why people use different social platforms.
• A wide range of interests, hobbies and experiences that expose you to other ways of thinking.
• Strong writing skills with a growing understanding of craft nuances.
• Eagerness to learn, strong work ethic, and a positive, collaborative attitude.
• Excellent communication and presentation skills, and ability to take constructive feedback.
• Endless curiosity about how people are using social, how brands can and should use it and how people WANT brands to act across platforms.
• Openness to learning and experimenting with modern creative tools, including an introductory understanding of generative AI's role in social media.

Responsibilities

• Culture Hunting: Identify social media trends and help the agency and client partners be part of the conversation across TikTok, Instagram, Facebook, Twitter etc.
• Brand Voice Application: Be the everyday voice of some of the biggest brands in Canada. Engage in fun, playful banter with our brand fans on marketing content.
• Campaign Analysis: Help compile analytics reports on campaign performance, highlighting successes and identifying areas for optimization and opportunity.
• Social Colms Planning: Manage the monthly content calendar and schedule/post content. Plus, oversee surprise & delight moments with our community.
• Client & Agency Collaboration: Communicate directly with clients, supporting in status meetings, pitching on-trend content ideas and presenting content calendars.
• Strategic Support: Play a role in the development of platform strategies and content plans/calendars for the agency and our client partners.
• Communication & Collaboration: Own the development of Community Management Guidelines and proactive strategies and present them clearly and concisely to colleagues across Creative, Strategy and Business Leadership Communities.

Skills

Social media experience

Strong writing

Platform understanding

Meme culture

Job description

imagi(nation)

We're bold, creative, pushing boundaries, sparking innovation and creating the extraordinary on the daily. Our entrepreneurial spirit and passion drives us to find new paths for some of the most recognized brands in the world. We act locally for global impact. We take risks. We empower. We go beyond.

imagi(nation)

We're bold, creative, pushing boundaries, sparking innovation and creating the extraordinary on the daily. Our entrepreneurial spirit and passion drives us to find new paths for some of the most recognized brands in the world. We act locally for global impact. We take risks. We empower. We go beyond.

To those who won't settle for the expected—you've found your crew.

Transparency matters to us. For this role, you can expect a salary between $50,000-70,000 annually, depending on experience. This is for an existing vacancy.

The best community managers have experience managing brand content across multiple social channels. They're not only tapped into social trends, but locked in on social best practices. They can speak in TikTok sounds and are always on the hunt for the next great meme. They're unique, pro-active, people-oriented trend setters. Driven, passionate, energetic and excited to create something great.

Key Responsibilities:

• Culture Hunting: Identify social media trends and help the agency and client partners be part of the conversation across TikTok, Instagram, Facebook, Twitter etc.
• Brand Voice Application: Be the everyday voice of some of the biggest brands in Canada. Engage in fun, playful banter with our brand fans on marketing content.
• Campaign Analysis: Help compile analytics reports on campaign performance, highlighting successes and identifying areas for optimization and opportunity.
• Social Comms Planning: Manage the monthly content calendar and schedule/post content. Plus, oversee surprise & delight moments with our community.
• Client & Agency Collaboration: Communicate directly with clients, supporting in status meetings, pitching on-trend content ideas and presenting content calendars.
• Strategic Support: Play a role in the development of platform strategies and content plans/calendars for the agency and our client partners.
• Communication & Collaboration: Own the development of Community Management Guidelines and proactive strategies and present them clearly and concisely to colleagues across Creative, Strategy and Business Leadership Communities.

Skills & Qualifications:

• 1-3 years in a social-media focused role in an advertising agency, internship, or related field.
• A genuine, honest and unapologetic love of social media and meme culture.
• A deep understanding of how and why people use different social platforms.
• A wide range of interests, hobbies and experiences that that expose you to other ways of thinking, living and being.
• Strong writing skills with a growing understanding of craft nuances
• Eagerness to learn, strong work ethic, and a positive, collaborative attitude.
• Excellent communication and presentation skills, and ability to take constructive feedback.
• Endless curiosity about how people are using social, how brands can and should use it and how people WANT brands to act across platforms.
• Openness to learning and experimenting with modern creative tools, including an introductory understanding of generative AI's role in social media.

Promotion Readiness Checklist:

• Creative/Strategic Growth: Consistently learns and applies new skills and ways of thinking. Masters varied brand voices across platforms and consistently shows a growing understanding of trends and best practices.
• Craft Improvement: Shows clear growth in writing & planning skills. Demonstrates attention to detail and the ability to tailor social content to fit the needs of different clients and targets.
• Increased Independence: Requires less day-to-day supervision on routine tasks and is able to complete asks and assignments with growing autonomy.
• Proactive Learning: Actively seeks out learning opportunities, asks insightful questions, and applies feedback effectively.
• Team Contribution: Actively supports the team with a positive attitude, taking initiative and stepping up on any and all projects that come your way.
• Accountability and Reliability: Consistently meets deadlines and delivers clean, well-organized work, without needing to be asked (at least, not too often).
• Applied Insight and Initiative: Acts as the team's eyes and ears on social - spotting shifts in tone, format, and conversation - and translates those learnings into actionable creative recommendations that keep our work relevant and resonant.