Campaign Manager

TCWGlobal; Toronto; Hybrid; CAD 60,000 - 100,000; Full time

Job summary

Join a dynamic and innovative tech company as a Campaign Manager, where you'll spearhead customer acquisition and expansion marketing efforts. This role offers the chance to work within a high-performing team, crafting and executing impactful campaigns that drive demand and revenue growth. If you're data-driven and thrive in fast-paced environments, this position is perfect for you. You'll collaborate cross-functionally, optimize strategies based on insights, and align messaging to enhance customer engagement. Embrace the opportunity to make a significant impact in a mission-driven organization that values creativity and results.

Qualifications

• 3+ years in B2B or SaaS growth/demand generation marketing.
• Proven ability to execute multi-channel marketing campaigns.

Responsibilities

• Lead development and execution of integrated marketing campaigns.
• Drive pipeline creation and influence revenue outcomes.

Skills

B2B Marketing

Demand Generation

Campaign Management

Data Analysis

Communication Skills

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business

Tools

Marketing Automation Platforms

CRM Tools

Analytics Dashboards

Job description

Direct message the job poster from TCWGlobal

Senior Recruiter at TCWGlobal (formerly TargetCW)

Campaign Manager

Hybrid in Toronto, Canada

Start Date: 5/5/25

Length of Assignment: 6 Months

Join a fast-paced, mission-driven tech company transforming the way the world builds.

We’re looking for a Campaign Manager to spearhead new customer acquisition and expansion marketing efforts across the Canadian market. As part of our high-performing Growth & Integrated Marketing team, you'll work cross-functionally to craft and execute dynamic campaigns that generate demand, drive pipeline, and fuel revenue growth.

This is an exciting opportunity for a data-driven and collaborative marketer who thrives in fast-paced environments and enjoys translating business goals into bold, cohesive marketing strategies. The role is based out of our Toronto office and operates in a hybrid capacity.

What You’ll Do:

• Lead end-to-end development and execution of integrated marketing campaigns targeting both new prospects and existing customers
• Drive pipeline creation and influence revenue outcomes by owning campaigns focused on new logo acquisition, cross-sell, and upsell opportunities
• Partner with Sales, Product Marketing, and Brand teams to align campaign messaging and develop sales plays, digital offers, webinars, and direct mail programs
• Use campaign data and insights to measure performance, optimize strategies, and report progress to key stakeholders and sales leaders
• Align messaging and touchpoints to the buyer journey and customer lifecycle to ensure targeted, timely, and relevant engagement
• Collaborate with inbound and performance marketing teams to test new channels, improve conversion rates, and increase marketing-sourced ARR

What We’re Looking For:

• 3+ years of experience in B2B or SaaS growth/demand generation marketing
• Proven ability to plan and execute multi-channel campaigns across email, web, webinars, digital ads, events, and more
• Deep understanding of the customer journey, pipeline generation, and sales collaboration
• Familiarity with marketing automation platforms, CRM tools, and analytics dashboards
• Strong communication skills with the ability to translate data into actionable insights
• Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience)
• Passion for marketing strategy, campaign execution, and delivering measurable results

Ready to roll up your sleeves and make an impact?

Apply now to help shape growth in a dynamic, innovative environment where your ideas and execution will drive real results.

TCWGlobal is an equal opportunity employer. We do not discriminate based on age, ethnicity, gender, nationality, religious belief, or sexual orientation.

#LI-EM1

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Business Development

• Industries

  IT Services and IT Consulting and Technology, Information and Media

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