Business Development Manager (BC/AB/MB)

OK Tire; Winnipeg; Hybrid; CAD 75,000 - 85,000; Full time

Benefits offered by this job

Company vehicle

Remote work flexibility

RRSP matching

Employee Assistance Program

Tire purchase program

Job summary

OK Tire is hiring a Business Development Manager to support dealers across the region from a home-based setup with extensive travel across Canada. You will drive performance, optimize dealer operations, and help expand the network while acting as the dealer’s voice inside OK Tire.

The role requires strong business acumen, relationship management, and operational expertise, with about 40% travel to locations and field visits. A company vehicle, remote work flexibility, and benefits are provided.

Qualifications

• Minimum 5 years in field sales, retail operations, or business development (tire/auto industry preferred).
• Experience managing B2B relationships with consultative selling.
• Familiarity with franchise models and dealer operations.

Responsibilities

• Serve as the primary business contact for OK Tire dealers in the region.
• Drive revenue growth by guiding dealers through OK Tire programs and strategic objectives.
• Lead routine store visits focusing on operations, customer experience, and financial performance.

Skills

Field sales

Relationship management

Franchise operations

CRM

Travel 40%

Bilingual EN/FR

Tools

Microsoft Office

CRM platforms

Job description

Note: This is a Home Based Office as extensive travel is required.

About the job

Who are we?

OK Tire has been proudly Canadian since 1953. With over 300 independently owned and operated locations across all 10 provinces, we continue to expand our national footprint. As we enter an exciting new phase of growth, we're seeking passionate, results-driven professionals to support our dealer network and strategic initiatives.

We are currently hiring two (2) Business Development Managers to help drive performance, optimize dealer operations, and support network expansion throughout the region. Our ideal candidates are located in the Lower Mainland/Fraser Valley region of BC and Edmonton, AB. We are open to candidates from the Calgary, AB and Winnipeg, MB areas.

The Opportunity

The Business Development Manager (BDM) will be the key field contact for OK Tire dealers across their region. This field-based role requires strong business acumen, relationship management, and operational expertise. The BDM will work directly with existing and new dealers to support store performance, implement programs, and ensure alignment with OK Tire's national strategies.

This role combines consultative partnership with tactical execution-supporting local store growth, facilitating regional initiatives and helping integrate new locations into the network with success. The BDM will act as the voice of the dealer within OK Tire while ensuring a consistent and high-performing dealer experience across the territory.

What Does OK Tire Offer?

• Competitive salary and performance-based bonus
• Company vehicle, laptop, cell phone, and fuel card
• Remote work flexibility with field travel
• RRSP matching program
• Employee/Family Assistance Program
• Tire purchase program for employees and family
• Ongoing learning and professional development

Primary Responsibilities

Dealer Performance & Relationship Management

• Serve as the primary business contact for a portfolio of OK Tire dealers
• Support revenue growth by guiding dealers through OK Tire's programs, tools, and strategic objectives
• Lead regular store visits focused on operational excellence, customer experience, and financial performance
• Act as a trusted advisor to dealer principals, identifying tailored opportunities to drive success
• Maximize regional performance by supporting national and regional programs, promotions, and strategic campaigns
• Coordinate training and enablement efforts with internal subject matter experts and external partners
• Track dealer participation and adoption of preferred partner initiatives, pricing models, and marketing programs

Market Development & Expansion Support

• Identify and evaluate potential new locations or conversion opportunities
• Conduct territory analysis and gather market intelligence to support growth initiatives
• Collaborate with franchise development and other teams to attract high-potential dealer prospects

Internal Collaboration & Communication

• Partner with marketing, operations, finance, and franchise teams to address dealer needs
• Escalate concerns and collaborate on resolutions to drive dealer satisfaction
• Participate in regional meetings, trade events, and conferences to foster strong industry and dealer relationships

Reporting & Accountability

• Monitor and report on store-level KPIs and territory-wide business performance
• Provide regular feedback and updates to the regional Business Development Director
• Share best practices with national field teams to support enterprise-wide alignment

Qualifications

Education & Experience

• Minimum 5 years in field sales, retail operations, or business development (tire/automotive industry preferred)
• Experience managing B2B customer relationships with strong business insight and consultative selling skills
• Strong familiarity with franchise models, dealer operations, or independent retail environments
• Proven ability to manage complex relationships and influence without authority
• Strong written, verbal, and presentation skills with a consultative communication style
• Data-driven mindset with the ability to interpret business performance and take proactive action
• High level of initiative, independence, and problem-solving ability
• Technologically proficient with Microsoft Office, CRM platforms, and digital productivity tools
• Bilingual in English and French is considered an asset

Other Requirements

• Valid driver's license and clean driving record
• Ability to travel extensively within the assigned region and Canada (approximately 40%)
• Must be able to work independently in a remote/home office environment

Compensation

We're committed to offering competitive and fair compensation. The expected salary range for this position is $75,000 to $85,000 per year, plus bonus. Where you land within this range will depend on your skills, experience, and the expertise you bring to the role. Candidates who demonstrate exceptional proficiency and mastery may be considered for the higher end of the range, while those meeting core requirements typically start closer to the midpoint.

In addition to base pay, we provide a comprehensive benefits package and opportunities for growth, because we believe compensation is more than just a number-it's about supporting your success and development.