Business Analyst

Architech; Toronto; On-site; CAD 70,000 - 100,000; Full time

Job summary

A leading technology company in Toronto seeks a Business Analyst to enhance digital user experiences through data analysis. This role involves analyzing behavior across platforms using advanced analytics tools and collaborating with teams to improve performance metrics and customer satisfaction in a supportive, inclusive environment.

Benefits

Diversity and Inclusion initiatives

Flexible working environment

Professional development opportunities

Qualifications

• 3+ years of experience in digital data analytics.
• Proficiency in analytics tools and data visualization.
• Knowledge of SQL and Python for data manipulation.

Responsibilities

• Analyze digital user behavior using various tools.
• Develop dashboards and reports for stakeholders.
• Collaborate across teams to integrate data insights.

Skills

Data Analysis

Analytical Thinking

Collaboration Skills

Education

Bachelor's degree in data science, statistics, marketing, or a related field

Tools

Google Analytics

Adobe Analytics

Dynatrace

Quantum Metric

Firebase

Tableau

Power BI

Job description

Architech is a Toronto-based software company with 20 years of experience in creating technology solutions for clients across North America. We leverage the latest cloud technology and hire top talent to modernize applications so that businesses can succeed in today’s digital world.

Our Dream Team has a main hub in Toronto, but expands across Canada and Kraków, Poland. Our team consists of over 100 certified technical experts in our Product, Design, Engineering, and Delivery disciplines. Our values drive our culture of success: Think Big, Be Open & Collaborate, Never Fail a Client, Grow Our People, Do the Right Thing, and Embrace Change.

Be Open & Collaborate: Our Culture Says It All

You’ll work very closely with a diverse tight-knit group of creative and talented people who are passionate about technology, software, and solutions. Not only will you work in a collaborative and supportive environment, you’ll also grow your existing skills while keeping up with technology trends.

Who We Are

We’re passionate about creating an environment where every team member feels empowered to share their unique point of view. We celebrate diverse talents and encourage our teammates to share their whole selves – because our greatest source of inspiration is each other, and we believe diversity drives innovation.

In order to be inclusive, we must be intentional. We have taken a multi-pillar approach to D&I at Architech including: Listening & Learning, Being an Ally, and Accountability.

In 2020 we launched our first Diversity & Inclusion survey. While we are always striving for more equal representation, we are very proud of our results:

• 31% women, 57% BIPOC, 14% LGBTQIA+
• 49% of our people were born in countries other than where our offices are located. Our team members collectively speak 19 different languages. 59% of our people speak more than one language
• In the past year Architech has increased the number of women in our technology function by 200%. We strive to do even better as our multi-year strategic plan unfolds.
• We analyzed salaries by gender of persons in the same role and are delighted to report a 0% gender pay gap in our delivery and technology roles!

What Our People Say

“Employees of different backgrounds interact well within our company” – 97% of employees agree

“Architech respects individuals and values their differences” - 96% of employees agree

Welcome to Architech.

Key Responsibilities

The Business Analyst position will play a key role in driving data-informed decision-making across our digital platforms. This role is focused on leveraging digital data to analyze user behavior, optimize digital experiences and buy flows, and provide actionable insights that align with business objectives to improve the digital user experience and reduce areas of friction.

The ideal candidate is a data enthusiast who excels in uncovering trends, identifying optimization opportunities, and crafting insights that guide personalization, content strategy, and performance improvements across web and mobile digital applications.

What you will do:

Data Analysis & Insights:

• Analyze digital user behavior across platforms, including websites, mobile apps, and internal applications, using tools such as Adobe Analytics, Google Analytics, Dynatrace, Quantum Metric and other data platforms.
• Provide actionable insights by identifying trends, patterns, and areas of opportunity to enhance the digital experience and improve KPIs, such as engagement, conversion, retention, and satisfaction.
• Develop and maintain dashboards and reports to track key performance metrics, delivering clear, concise insights to stakeholders at all levels.

Cross-Functional Collaboration:

• Work closely with product and development teams to ensure data insights are integrated into decision-making processes and digital product strategies.
• Support the personalization team with data segmentation and user behavior analysis to drive targeted and tailored digital experiences.
• Partner with customer service and support teams to analyze and enhance digital service journeys, focusing on customer satisfaction and efficiency.

Data Governance & Management:

• Ensure the accuracy and integrity of data collected through tagging and tracking, working closely with developers to implement and maintain analytics setups.
• Maintain compliance with data privacy regulations, ensuring analytics practices align with organizational and legal standards.
• Proactively troubleshoot data issues, ensuring consistency and reliability across reports and dashboards.

Innovation & Trends:

• Stay updated on industry trends, tools, and best practices in digital analytics, applying new techniques to enhance data analysis and insights.
• Experiment with emerging analytics tools and methodologies, such as predictive analytics, to identify potential opportunities for innovation.

Qualifications:

• Education: Bachelor’s degree in data science, statistics, marketing, or a related field (Master’s degree preferred).
• Experience: 3+ years of experience in digital data analytics, with a proven ability to analyze and report on web and mobile app performance.
• Technical Skills: Proficiency in analytics tools such as Google Analytics, Adobe Analytics, Dynatrace, Quantum Metric and Firebase. Familiarity with data visualization tools like Tableau, Power BI, or Looker is a plus.
• Data Tracking & Implementation: Strong understanding of tracking/tagging implementation using Google Tag Manager, Adobe Launch, or similar platforms.
• Programming & Querying Skills: Knowledge of SQL and Python, particularly for data manipulation, querying, and advanced analytics use cases.
• Retail & Telecommunications Expertise: Experience in the retail and telecommunications industry is an asset, with an understanding of eCommerce and service journey analytics considered a bonus.
• Analytical Thinking: Strong quantitative and analytical skills, with the ability to synthesize data into actionable insights.
• Collaboration Skills: Excellent communication and interpersonal skills, with a proven ability to present complex data to non-technical audiences.
• Project Management: Experience managing multiple projects and deadlines in a fast-paced environment.
• AI & Predictive Analytics: Familiarity with AI-driven tools and predictive analytics is an advantage.

Architech is an equal opportunity employer committed to diversity. Should you require any accommodations prior to or during the interview process, please indicate this during the interview process. We strongly encourage applications from racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities.