Brand Growth Associate: Data-Driven & Cross-Functional

Mars; Bolton; On-site; CAD 71,000 - 93,000; Full time

Benefits offered by this job

Company bonus

Mars University access

Competitive benefits

Job summary

Mars Canada is seeking an Associate Brand Manager to support the Fruity and Seasonal Portfolio, ensuring brand guidelines and visual standards across retail and digital touchpoints. The role focuses on planning, execution, and evaluation of promotional activities to drive business results.

The successful candidate will have a marketing background with 2+ years in brand management, plus proficiency with Nielsen and Numerator data, strong analytical skills, and a collaborative mindset.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field required.
• 2+ years of Brand Management or Marketing experience.
• Experience with syndicated data tools: Nielsen and Numerator.
• Strong analytical, problem-solving, and data interpretation skills.
• Excellent cross-functional collaboration and communication abilities.
• Highly detail-oriented with a track record of managing complex projects.

Responsibilities

• Develop and implement promotional activities aligned with brand goals.
• Analyze sales, market audit data, and consumer research to assess brand health.
• Collaborate to create sales materials with Customer Marketing and other functions.
• Monitor brand budgets and manage allocated funds.
• Partner with CMI on research projects and testing new concepts.

Skills

Brand management

Marketing analytics

Cross-functional collaboration

Education

Bachelor’s degree in Business/Marketing

MBA or advanced degree (asset)

Tools

Nielsen

Numerator

Job description

Mars Canada is seeking an Associate Brand Manager to support the Fruity and Seasonal Portfolio, ensuring brand guidelines and visual standards across retail and digital touchpoints. The role focuses on planning, execution, and evaluation of promotional activities to drive business results.

The successful candidate will have a marketing background with 2+ years in brand management, plus proficiency with Nielsen and Numerator data, strong analytical skills, and a collaborative mindset.