Brand Ambassador| Part-Time | TD Coliseum

Oak View Group

Hamilton

On-site

CAD 20,002 - 28,488

Full time

14 days+
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Benefits offered by this job

Pension matching

Job summary

Oak View Group's Hamilton Hammers seeks a Brand Ambassador to be a public face at community events, festivals, partner activations, and fan engagement in Hamilton and the surrounding region. This role pays an hourly rate of $17.60 CAD.

Responsibilities include representing the team at events, engaging with fans and local businesses, distributing promotional materials, assisting with registrations, setting up displays, capturing photos/videos, and coordinating with Marketing, Ticket Sales and

Qualifications

  • Experience in customer service, events, promotions, hospitality, sports, or community engagement is an asset.
  • Must be outgoing, enthusiastic, and comfortable engaging with large groups.
  • Strong communication and interpersonal skills.
  • Positive attitude and professional appearance.
  • Ability to work evenings, weekends, and flexible hours based on event schedules.
  • Comfortable working outdoors and standing for extended periods.
  • Ability to lift and transport promotional materials and event equipment.
  • Passion for sports, entertainment, and community involvement.
  • Valid driver's license preferred.

Responsibilities

  • Represent the Hamilton Hammers at community events, festivals, partner activations, and grassroots initiatives throughout the year.
  • Serve as a positive and professional ambassador for the organization at all public appearances.
  • Engage with fans, families, businesses, and community members to build excitement around the team.
  • Distribute promotional materials, giveaways, and event information.
  • Assist with fan registration initiatives, contests, and lead generation activities.
  • Set up and tear down event displays, tents, signage, and promotional assets.
  • Support interactive fan experiences, games, and activities at community events.
  • Assist with mascot appearances, player appearances, and special events when required.
  • Capture photos, videos, and event highlights for internal use and social media opportunities.
  • Create positive, memorable interactions with current and prospective fans.
  • Answer questions regarding team events, promotions, ticket offers, and community programs.
  • Help identify opportunities to strengthen the team's connection with the Hamilton community.
  • Work closely with the Marketing, Ticket Sales, and Community Relations teams.
  • Provide event feedback and community insights following activations.
  • Assist with special projects and team initiatives as assigned.

Skills

Customer service
Events
Promotions
Hospitality
Sports
Community engagement
Outgoing
Communication
Flexibility
Driver's license

Job description

Oak View Group (OVG) is the global leader in premium live entertainment infrastructure and services, with a platform spanning venue development and end-to-end capabilities across venue management, hospitality, and sponsorship sales. Founded in 2015, the company serves a collection of seven world-class owned venues and a client roster of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions, spanning four continents.

Position Summary

As a Brand Ambassador, you will serve as one of the public faces of the Hamilton Hammers, representing the organization at community events, festivals, partner activations, grassroots hockey initiatives, and fan engagement opportunities throughout Hamilton and the surrounding region. This role pays an hourly rate of $17.60 CAD.

Benefits

Pension matching.

This position will remain open until October 9, 2026.

Responsibilities
  • Represent the Hamilton Hammers at community events, festivals, partner activations, and grassroots initiatives throughout the year.
  • Serve as a positive and professional ambassador for the organization at all public appearances.
  • Engage with fans, families, businesses, and community members to build excitement around the team.
  • Distribute promotional materials, giveaways, and event information.
  • Assist with fan registration initiatives, contests, and lead generation activities.
  • Set up and tear down event displays, tents, signage, and promotional assets.
  • Support interactive fan experiences, games, and activities at community events.
  • Assist with mascot appearances, player appearances, and special events when required.
  • Capture photos, videos, and event highlights for internal use and social media opportunities.
  • Create positive, memorable interactions with current and prospective fans.
  • Answer questions regarding team events, promotions, ticket offers, and community programs.
  • Help identify opportunities to strengthen the team's connection with the Hamilton community.
  • Work closely with the Marketing, Ticket Sales, and Community Relations teams.
  • Provide event feedback and community insights following activations.
  • Assist with special projects and team initiatives as assigned.
Qualifications
  • Previous experience in customer service, events, promotions, hospitality, sports, or community engagement is considered an asset.
  • Must be outgoing, enthusiastic, and comfortable engaging with large groups of people.
  • Strong communication and interpersonal skills.
  • Positive attitude and professional appearance.
  • Ability to work evenings, weekends, and flexible hours based on event schedules.
  • Comfortable working outdoors and standing for extended periods.
  • Ability to lift and transport promotional materials and event equipment.
  • Passion for sports, entertainment, and community involvement.
  • Valid driver's license preferred.
Strengthened by our Differences

At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

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