Automotive Sales Representative

L0530 Honda of Thornhill; Vaughan; On-site; CAD 75,000 - 124,000; Full time

Benefits offered by this job

Health benefits

Growth opportunities

Stock purchase program

Job summary

Pfaff Automotive Partners is seeking an Automotive Sales Representative for Honda of Thornhill in Thornhill, Ontario. You will build relationships, understand customer needs, demonstrate vehicles, and guide buyers through the full sales process to deliver a seamless experience.

Ideal candidates have 1–3 years in automotive sales, excellent communication, and OMVIC licensing. The role emphasizes targets, ongoing training, and opportunities to grow within Pfaff’s national network.

Qualifications

• Excellent communication and interpersonal skills.
• Strong organizational and time-management abilities.
• Exceptional sales skills and a commitment to sales objectives.
• Valid driver’s license with a clean driving record.
• Valid OMVIC licensed.

Responsibilities

• Greet customers in a friendly, professional, and welcoming manner.
• Understand customer needs and recommend vehicles that fit their lifestyle and budget.
• Conduct vehicle walkarounds, demonstrations, and test drives.
• Guide customers through the entire sales process from initial contact to vehicle delivery.
• Ensure every customer interaction exceeds expectations.
• Follow up with leads, prospects, and previous customers.
• Develop referral and repeat business opportunities.
• Maintain accurate customer records in the dealership CRM.
• Build trust through consistent communication and exceptional service.
• Meet and exceed individual and team sales targets.
• Stay current on Honda products, technology, incentives, and promotions.
• Participate in ongoing training and professional development programs.
• Maintain knowledge of competitor vehicles and market trends.
• Coordinate and conduct vehicle deliveries.
• Review vehicle features, technology, warranties, and maintenance schedules.
• Introduce customers to the service department to support long-term ownership satisfaction.

Skills

Excellent communication

Interpersonal skills

Organizational skills

Time management

Sales skills

Valid driver’s license

OMVIC licensed

Job description

Automotive Sales Representative - Honda of Thornhill, Thornhill, ON L4J1A1

Do you enjoy building relationships, helping customers, and achieving goals? Are you passionate about vehicles and delivering exceptional service? If so, we’d love to meet you. As an Automotive Sales Consultant at Honda of Thornhill, you’ll play a key role in helping customers find the right vehicle while creating a seamless and enjoyable buying experience. Whether customers are purchasing their first Acura or upgrading to a new model, you’ll be their trusted advisor throughout the journey.

What You’ll Do

• Greet customers in a friendly, professional, and welcoming manner.
• Understand customer needs and recommend vehicles that fit their lifestyle and budget.
• Conduct vehicle walkarounds, demonstrations, and test drives.
• Guide customers through the entire sales process from initial contact to vehicle delivery.
• Ensure every customer interaction exceeds expectations.
• Follow up with leads, prospects, and previous customers.
• Develop referral and repeat business opportunities.
• Maintain accurate customer records in the dealership CRM.
• Build trust through consistent communication and exceptional service.
• Meet and exceed individual and team sales targets.
• Stay current on Honda products, technology, incentives, and promotions.
• Participate in ongoing training and professional development programs.
• Maintain knowledge of competitor vehicles and market trends.
• Coordinate and conduct vehicle deliveries.
• Review vehicle features, technology, warranties, and maintenance schedules.
• Introduce customers to the service department to support long-term ownership satisfaction.

Qualifications

• Automotive sales experience is an asset.
• 1-3 years experience in a similar role preferred.
• Excellent communication and interpersonal skills.
• Strong organizational and time‑management abilities.
• Exceptional sales skills and a commitment to sales objectives.
• Valid driver’s license with a clean driving record.
• Valid OMVIC licensed.

Why Work with Pfaff?

• Competitive Compensation - whether you are working in sales, service, parts, or in a support function, Pfaff offers a competitive compensation package.
• Health Benefits – full‑time employees have access to health, dental, long‑term disability and life insurance.
• Growth Potential – we want to support your success! We provide access to opportunities for growth in both Canada and the U.S.
• Stock Purchase Program - Pfaff employees can purchase the Lithia & Driveway stock (NYSE: LAD) at a discount.

Pay: : From $75,000-$124,000 based on ability to sell effectively.

Vacancy: This is an existing vacancy.

Pfaff Automotive Partners is an equal opportunity employer and is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodation for disability during any stage of the recruitment process, please indicate this in your application.

At Pfaff, people are the heart of our organization, and providing a great workplace is an essential part of fueling our success. We have a 60-plus year history in Canada, with a reputation built on a passion for performance, a love of cars and the car business, and exceptional customer care. Now, as part of Lithia & Driveway, the largest publicly traded dealership group in North America, Pfaff is part of a network of over 300 stores in Canada, the U.S., and the United Kingdom. Our network offers high performing individuals nearly unlimited opportunities for advancement. With guidance from our mission, Growth Powered by People, we have created a workplace where employees can learn, grow, and succeed. Our experienced teams and innovative ideas drive our success, and we’re looking for more talent to join us on the open road of achievement.