Associate Manager, Market Development & Planning

Newell Brands; Brampton; On-site; CAD 60,000 - 90,000; Full time

Job summary

An established industry player is seeking an Associate Manager in Marketing Development & Planning. This role involves collaborating with cross-functional teams to craft effective customer strategies that drive growth. You will leverage insights and data to enhance market share while managing relationships with key retailers. The ideal candidate will possess strong strategic thinking and presentation skills, along with a proven ability to juggle multiple projects under tight deadlines. Join a dynamic team dedicated to delivering exceptional consumer experiences and making everyday moments special.

Qualifications

• 2+ years of experience in Trade or Channel Marketing with a leading CPG company.
• Ability to manage multiple projects simultaneously with aggressive deadlines.

Responsibilities

• Develop retailer specific GTM category selling stories and customer playbooks.
• Participate in ownership of customer P&L and trade funding.
• Build in-store and online requirements for successful go-to-market plans.

Skills

Strategic Thinking

Project Management

Presentation Skills

Customer Relationship Management

Education

Bachelor's Degree in Business or Marketing

Job description

**Job ID:** 4986

Newell Brands is a leading $8.3B consumer products company with a portfolio of iconic brands such as Graco, Coleman, Oster, Rubbermaid and Sharpie, and 25,000 talented employees around the world. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our culture is enabled through our core values which guide all we do and how we win as One Newell. They are Integrity, Teamwork, Passion for Winning, Ownership & Leadership.

**Location:** Brampton, ON

**Reports to:** Sr. Manager, Market Development & Planning

**_Position Overview:_**

The Assoc. Manager, Marketing Development & Planning (MD&P) will work closely with cross functional teams in the development of customer strategy, focused on driving top and bottom-line growth within the segment. They will leverage syndicated data, brand priorities, category, and consumer insights to develop comprehensive customer strategies, enabling profitable growth and market share gains. This position works as a partner to sales on a set of assigned customers, and is responsible for retail strategy, using knowledge of the marketplace to drive business results.

**_Job Responsibilities:_**

+ In partnership with sales, develop retailer specific GTM category selling story and customer playbooks

+ Develop customer specific promotional needs - items/program/displays

+ Working knowledge of customer/channel insights and perspective of the various channel dynamics on assigned categories and retailers

+ Omni-channel approach - Build in-store and .ca requirements for a successful go-to-market into launch development plans

+ Participates in the ownership of the customer P&L, trade funding & overall tracking of profit goals

+ Mix management for promo and as part of retailer recommendations to support bottom line objectives

**_Qualifications:_**

+ Bachelor's degree (emphasis in business, marketing, or related field)

+ 2+ years of experience working with a leading CPG company (Trade or Channel Marketing).

+ Strategic thinking, self-starter with ability to manage multiple projects simultaneously with aggressive deadlines

+ Build strong sustainable business relationships at all levels and functions of the organization and with customers and customer teams

+ Advanced presentation skills, with experience presenting to both internal and external stakeholders

_If you feel you need accommodation because of illness or disability, please do not hesitate to contact Human Resources at 289-291-5600 at your earliest convenience. You will also be briefed on the Company's policies regarding accommodation and the Accessibility for Ontarians with Disabilities Act ("AODA") during your orientation process._

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments.