Assistant Manager, Digital Merchandising

RONA; Boucherville; On-site; CAD 75,000 - 110,000; Full time

Benefits offered by this job

Childcare centre

Cafeteria with healthy options

Electric car charging stations

Fitness centre and showers

Employee discounts

Job summary

RONA in Montérégie, Quebec is seeking a Digital Merchandising Associate Manager to own the Online Only product assortment and drive omni-channel sales growth with a customer-focused approach.

You will develop category strategies, optimize pricing, monitor performance metrics, and collaborate with vendors and in-store teams to ensure a coherent shopping experience and robust online revenue across channels.

Qualifications

• Bachelor's degree or equivalent in a relevant field.
• Minimum 3 years in online/digital merchandising, category management, or CX in retail/e-commerce.
• Strong analytical skills with data-driven decision making.
• Proficiency in Excel (VLOOKUP, Pivot Tables) and web analytics tools.

Responsibilities

• Develop and execute category strategies for Online Only assortments.
• Manage the Online Only product assortment for assigned divisions.
• Monitor market trends and identify opportunities to refresh vendors and products.
• Collaborate with cross-functional teams to align online and in-store strategies.
• Drive optimization of site navigation, content, and recommendations to grow online sales.

Skills

Online merchandising

Digital merchandising

Category management

Analytics

Excel

Web analytics tools

Education

Bachelor's degree (BA, BCom) or equivalent

Tools

Google Analytics

Adobe Analytics

Job description

At RONA, our employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve.
We operate or service corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store formats ranging from neighbourhood hardware stores to big box stores, our RONA+, RONA and Dick’s Lumber banners are well equipped to help meet the needs of all DIYers and contractors.
You've got the talent? We've got the tools! Here, your work and ideas will contribute to building a flourishing organization. Your voice will always be heard and valued. You'll find career opportunities that live up to your ambitions and be able to further develop your unique set of skills.
So, if you're looking to do what you love, we could be a perfect match.
Want the unique experience of accelerating growth of a dynamic as well as increasingly visible and impactful part of RONA? We are looking for an exceptional individual who will play a key role in driving the long-term revenue and profit growth of RONA's online businesses.
Digital merchandising associate manager will own all direct-fulfillment programs, online integration of core merchandising strategies, and optimization of product assortments to create customer focused, omni-channel experiences. Responsibilities include driving omni-channel sales and improving customer satisfaction.
Reporting to the digital Merchandising Manager, this role will work cross-functionally and have financial accountability.
We are looking for an ambitious, dynamic, growth-oriented, and self-motivated individual who will help redefine the trajectory of this critical strategic objective for RONA inc. If this is you, please read on to learn more!

Category Strategy & Assortment Management

• Develop and execute category strategies for the Online Only assortment, considering key business drivers, competitive landscape, and customer needs.
• Manage the Online Only product assortment for assigned merchandising divisions, ensuring a strategic, competitive, and compelling product offering.
• Monitor market trends, emerging products, and competitive activity to identify opportunities and ensure the timely introduction of new products and vendors.
• Develop a deep understanding of assigned categories and customer shopping behaviors through ongoing market research and analysis.

Pricing & Promotional Strategy

• Develop and implement pricing strategies for Online Only assortments, balancing competitiveness, profitability, and business objectives.
• Plan and execute promotional strategies for assigned categories to drive sales, margin, and customer engagement.

Performance Management & Analytics

• Analyze category performance daily, including sales, margin, conversion rate, add-to-cart rate, traffic, and other key e-commerce metrics, and implement action plans to drive results.
• Leverage data, reporting, and insights to identify opportunities for growth, assortment optimization, and continuous improvement aligned with category strategies.

Vendor & Cross-Functional Collaboration

• Negotiate with suppliers and manage day-to-day vendor relationships to maximize business performance and strengthen strategic partnerships.
• Collaborate with the in-store merchandising team to support strategic initiatives, ensure alignment across channels, and drive overall category performance and online sales growth.

Digital Experience Optimization

• Drive online sales and margin growth by continuously optimizing the customer shopping experience.
• Partner cross-functionally to enhance product recommendations, upselling and cross-selling opportunities, site navigation, search performance, category structures, product content, and website features, while identifying and implementing process improvements based on e-commerce best practices.

Qualifications:

• Education & Experience:
• Bachelor's degree (BA, BCom) or equivalent.
• Minimum 3 years of experience in online merchandising, digital merchandising, category management, or customer experience (CX), preferably in a retail or e-commerce environment.
• Technical & Analytical Skills:
• Strong analytical skills with experience using data-driven insights to improve performance, conversion rates, and sales.
• Proficiency in Microsoft Excel (VLOOKUP, pivot tables).
• Experience with web analytics tools such as Google Analytics or Adobe Analytics (preferred).
• Key Competencies:
• Ability to manage multiple tasks and priorities in a fast-paced, evolving environment.
• Experience working with multiple vendors and cross-functional teams.
• Strong communication, problem-solving, and analytical skills.
• Ability to lead both directly and through influence.
• A proactive, self-starter mindset with the ability to bring clarity and define solutions in complex situations.

By joining the RONA family, you'll enjoy many benefits, such as:

• A childcare centre that can accommodate up to 78 children
• A cafeteria with a delicious menu prepared by a dedicated chef, healthy options, as well as FARO Roasting Houses and Tim Hortons coffee stations
• Electric car charging stations
• A fitness centre, sports activities, and showers
• Exclusive employee discounts, plus a 10% discount on store merchandise (at all RONA locations)
• Benefits: retirement savings plan, annual bonuses, student incentive program, etc.
• Access to the GreenShield+ telemedicine platform, including virtual consultations with healthcare professionals and pharmacy services
• Career growth opportunities within the company
• An inclusive and safe working environment
• Promotion of work-life balance
• An employer that's involved in the community
• And much more!

If selected for an interview, please advise our Human Resources team if you require accommodation during the interview and assessment process and we will work with you to meet your accessibility needs.
RONA is committed to encouraging diversity and inclusion. We are pleased to consider applications from all qualified candidates, regardless of race, colour, religion, sexual orientation, gender, nationality, age, disability, or any other protected status.