Assistant General Manager

Cascadia Liquor; Parksville; Hybrid; CAD 52,000 - 60,000; Full time

Benefits offered by this job

Bonus potential

Benefits package

Job summary

Cascadia Liquor Parksville is seeking an Assistant General Manager to support daily operations, drive sales, manage inventory, and lead a team in delivering an exceptional guest experience.

You will partner with the General Manager to enhance profitability, develop strategies to increase margins, and foster a positive culture while ensuring adherence to regulatory requirements and brand standards.

Qualifications

• 1+ year as an Assistant General Manager or 2+ years as a Supervisor in hospitality/retail.
• Proven leadership and people management abilities.
• Strong guest service orientation with respectful communication.
• Excellent written and verbal communication skills.
• Organizational and time management capabilities.
• Experience in inventory control and merchandising is an asset.
• Knowledge of alcohol sale regulations and employment standards.
• Ability to lift 25 kg repeatedly and work in a physically active environment.
• Proficiency with MS Office and POS systems; office administration skills.
• Serving It Right certification and age 19+; knowledge of wine/beer/spirits is an asset.
• Certifications such as BC Wine Ambassador, WSET, Cicerone, Whiskey/Gin Ambassador are assets.

Responsibilities

• Recruit, lead and inspire a team to meet productivity goals and deliver guest service.
• Provide people leadership in recruitment, training, scheduling, coaching and performance management.
• Promote a friendly environment and positive guest impressions; collaborate and maintain a proactive attitude.
• Assist in inventory management and merchandising alignment across displays.
• Plan and achieve revenue targets by guiding the team and following best practices.
• Ensure compliance with cash handling, health and safety, and building maintenance standards.
• Comply with BC liquor, tobacco and lottery regulations, including ID checks for under-30s.
• Review revenue and financial data to identify opportunities to increase sales and margins.
• Maintain job/product knowledge and participate in ongoing education and relationships with stakeholders.
• Support strategic planning and budgeting in collaboration with the GM and Regional Ops Manager.

Skills

Leadership

People management

Guest service

Communication

Organizational skills

Time management

MS Office

POS systems

Office administration

Training & development

Problem solving

Leadership by example

Education

Hospitality/retail leadership experience

Tools

MS Office

Retail POS systems

Job description

Cascadia Liquor Parksville

Assistant General Manager

Job Purpose

As the Assistant General Manager (AGM), you will report to the General Manager (GM) and will be responsible for supporting the day-to-day management duties of the Cascadia Liquor location in partnership with the General Manager. This includes driving sales and providing and modeling an exceptional guest experience, managing expenses and inventory, attending to employee matters, and improving productivity and profitability, all while enhancing the brand. This position ensures compliance with government regulations and is involved in policy management.

You will be directly involved in the selection, supervision, and support of the team; communicating goals, processes, and policies and helping to problem solve and provide training, guidance, performance management and progressive discipline. You are a natural leader and will help build a strong culture by motivating, recognizing, and supporting the growth and development of all team members. No job is too small for the Assistant General Manager. Our ideal candidate leads-by-example, with respect, and takes a pro-active approach in creating a positive guest and team experience. You will also support implementing marketing and promotional activities and strategies that continually increase sales, maximize margins and increase market share for the company to achieve financial objectives.

Position Details:

Permanent, Full-Time. (40 hours per week). Evening and Weekend availability is required.

Compensation:

Annual salary range $52,000 – $60,000 per annum, with a comprehensive compensation and benefits package and bonus potential.

Key Responsibilities

• Works in collaboration with the General Manager (GM) to recruit, lead and inspire a seasoned team of employees to meet productivity goals and deliver impeccable & consistent guest service quality and productivity.
• Works with the GM to provide people leadership in recruitment, training and development, scheduling practices, clear expectations and follow up, coaching, performance management and progressive discipline up to and including termination of employment to create a positive work environment and great culture.
• Promotes a helpful and friendly environment to ensure guests arrive and leave with great impressions; turns challenges into opportunities; collaborates; brings a positive attitude to work every day.
• Supports the management of inventory with an eye for organization, display, and stocking of products; ensuring products are organized, displayed and stocked effectively and aligned with merchandising standards.
• Works closely with the GM to plan and accomplish revenue targets by action planning, communicating goals, inspiring the team, and consistently following processes and best practices.
• Ensures all cash handling policies, health and safety requirements, and building and equipment maintenance standards are meeting company and government standards in all aspects of operational and team day-to-day execution.
• Ensure full compliance with British Columbia’s legal regulations concerning the sale of alcohol Tobacco and Lottery where permitted). Including our ‘ID under 30’ policy, where IDs are checked for any guests who appear to be under 30 years old to confirm they meet the legal requirements for alcohol purchases.
• Reviews revenue and financial data and makes recommendations for ways to increase sales, maximize margins, and minimize expenses (including labour costs); identifies new opportunities; pricing, packaging, merchandising and process changes; and consumer needs and trends.
• Updates job and product knowledge by remaining aware of new operational and leadership processes and government regulations; participating in educational opportunities; reading professional publications and maintaining strong community and business relations.
• Maintains effective business relationships, utilizing strong communication skills with all leadership and their direct reports, external partners in business and the government, to ensure support and professional representation of the business brand.
• Assists the GM in providing input for specific location and operational data on short term and long-range strategic planning and budget development to achieve overall sales and profitability goals in support of the Regional Operations Manager.
• Such other duties as are customarily performed by one holding the position of an Assistant General Manager.
• Such other and unrelated duties as may be assigned from time to time by the Employer.

Education, Skills and Qualifications:

• 1+ year of experience as an Assistant General Manager or 2+ years of experience as a Supervisor in a hospitality or retail setting.
• Strong leadership and people management skills.
• Demonstrated ability to exceed guest expectations and respond to guests and colleagues with kindness and respect.
• Strong communication skills and the ability to manage and motivate the team.
• Excellent communication and interpersonal skills.
• Good organizational and time management skills.
• Ability to work in a fast-paced environment and handle multiple tasks.
• Knowledge of inventory control and merchandising principles is considered an asset.
• Familiarity with legal regulations related to the sale of alcoholic beverages.
• Familiarity with employment standards
• The ability to lift 25 kg repeatedly and stay physically active throughout the shift as well as work in a cold storage environment.
• Strong skills in MS Office, retail POS systems, and office administration.
• Serving It Right certification (and must be at least 19 years of age).
• Knowledge of wine, beer and/or spirits is considered an asset.
• The following certifications are considered an asset:
• oBC Wine Ambassador Level 1 and 2
• oWSET (1,2, or 3)
• oCicerone
• oWhiskey and Gin Ambassador

The Truffles Group is an equal opportunity employer.Should you require accommodation during the recruitment process, please reach out to Nadia Valckx, Recruitment Lead and HR Generalist, [e-mail]