AI-Driven Performance Marketing Manager (Remote)

Cscgeneration 2; Toronto; On-site; CAD 111,000 - 167,000; Full time

Benefits offered by this job

401(k) match

Medical/dental/vision

Employee discounts across brands

RRSP match (Canada)

Job summary

CSC Generation is seeking a Performance Marketing Manager to own paid acquisition and retention campaigns across Meta, Google, Pinterest, and more. You will manage budgets with real cost-to-performance accountability, run a high cadence of creative and platform experiments, and use AI tools to automate reporting and optimization.

This remote role covers US & Canada, reports to the Director of Digital, and offers ownership, AI-forward tooling, and growth across our brands.

Responsibilities

• Own day-to-day management of paid acquisition and retention channels: Meta, Pinterest, and Google, with potential expansion into TikTok and AppLovin.
• Run a high cadence of creative and channel-level experiments across platforms, proactively filling capacity with testing and expansion.
• Manage cost-to-performance ratio directly, with real budget accountability and autonomy over spending decisions.
• Use AI tools to automate reporting, testing, and optimization workflows, enabling one person to effectively manage multiple platforms at scale.
• Partner with the broader team on connecting systems and workflows, not just running ads in isolation, building on current AI-driven initiatives across the portfolio.
• Explore GEO/AEO as an emerging acquisition channel.
• Help build reporting visibility into organic and owned channels (email, SMS, organic social) so leadership can see the full picture of what is driving performance versus what is stagnating.
• Hands-on experience running paid campaigns across Meta, Google, and at least one additional platform (Pinterest, TikTok, or similar).
• Comfort managing channel-level budget and being accountable for cost-to-performance outcomes.
• Working knowledge of AI tools for campaign optimization, reporting automation, or workflow acceleration.
• Demonstrated self-direction: you will not have day-to-day oversight on budget decisions and need to proactively fill capacity with testing and expansion rather than waiting for direction.
• Experience with organic/algorithmic-side marketing in addition to paid — understanding both sides, not just paid execution.
• Familiarity with GEO/AEO or interest in emerging AI-driven discovery channels.
• Experience in DTC or ecommerce environments managing multi-platform budgets.
• Prior experience functioning as a shared-services resource across multiple brands.

Job description

CSC Generation is seeking a Performance Marketing Manager to own paid acquisition and retention campaigns across Meta, Google, Pinterest, and more. You will manage budgets with real cost-to-performance accountability, run a high cadence of creative and platform experiments, and use AI tools to automate reporting and optimization.

This remote role covers US & Canada, reports to the Director of Digital, and offers ownership, AI-forward tooling, and growth across our brands.