Acquisition Manager

Hard Rock Digital; Toronto; On-site; CAD 70,000 - 100,000; Full time

Job summary

Join a dynamic team at a leading company in the gaming industry as an Acquisition Manager! You will be driving growth strategies for social casino apps and managing campaigns to enhance user engagement. Ideal candidates will have a strong marketing background, proven experience in user acquisition, and a passion for the iGaming sector. Enjoy a competitive salary and benefits while being part of a unique start-up culture backed by a globally recognized brand.

Benefits

Competitive compensation and benefits

Start-up culture

Qualifications

• 3+ years of experience in user acquisition.
• Expertise in DSPs, native ads, and affiliate marketing.
• High-level knowledge of the social casino or iGaming industry.

Responsibilities

• Develop and execute user acquisition strategies for social casino apps.
• Manage DSP campaigns, including setup and optimization.
• Analyze campaign performance metrics and implement A/B testing.

Skills

Analytical mindset

Campaign management

Mobile marketing channels

Communication

Education

Bachelor's degree in Marketing, Business, or a related field

Tools

Google Analytics

Tableau

Job description

Hard Rock Games is a leader in offering world-class social gaming experiences. We’re seeking a dynamic Acquisition Manager to join our team. If you’re passionate about contributing to a fast-paced environment, this is the opportunity for you.

Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, the new Hard Rock Games taps a brand known the world over as the leader in gaming, entertainment, and hospitality. We’re taking that foundation of success and bringing it to the digital space — ready to join us?

What’s the position?

Responsibilities:

• Develop and execute user acquisition strategies to drive growth and engagement for social casino apps.
• Manage DSP campaigns, including setup, optimization, and performance tracking.
• Plan and optimize native advertising campaigns for scalability and efficiency.
• Oversee in-app affiliate marketing efforts, building and maintaining strong relationships with partners.
• Analyze campaign performance metrics and implement A/B testing to improve results.
• Collaborate with creative, analytics, and product teams to align campaigns with company objectives.
• Leverage in-depth knowledge of the social casino or iGaming industry to identify opportunities and optimize campaigns.
• Stay updated on industry trends, competitor strategies, and emerging technologies to inform UA strategies.

What are we looking for?

• Bachelor's degree in Marketing, Business, or a related field.
• 3+ years of experience in user acquisition, with expertise in DSPs, native ads, and affiliate marketing.
• High-level knowledge of the social casino or iGaming industry, including market dynamics and player behavior.
• Strong knowledge of mobile marketing channels and campaign management tools.
• Analytical mindset with experience in using data analytics platforms (e.g., Google Analytics, Tableau).
• Proven ability to optimize campaigns for ROI and user LTV.
• Excellent communication and collaboration skills.
• Preferred: Experience in the social casino or iGaming sector.

What’s in It for You?

• Competitive compensation and benefits.
• Start-up culture backed by a globally recognized brand.

Our Values

We care deeply about every interaction our customers have with us, and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where regardless of background or beliefs you feel able to be authentic and bring all your talent into play. We are an equal opportunity employer.

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Management
• Industries: Gambling Facilities and Casinos