Account Executive, Influencer Marketing

Viral Nation; Canada; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

A leading marketing agency in Canada is seeking an experienced professional in influencer marketing to manage projects, support client accounts, and develop influencer communication plans. Candidates should have 2+ years of relevant experience and a post-graduate degree in a related field. The role involves coordinating multiple campaigns and maintaining strong relationships with clients and influencers. This position offers a dynamic and collaborative work environment.

Qualifications

• 2+ years of experience in influencer marketing, social media management, or PR.
• Able to perform well under pressure and a team player.
• Strong research, writing, and editing skills.

Responsibilities

• Work directly with account managers and supervisors on influencer tasks.
• Support client accounts with influencer identification and contract negotiations.
• Manage multiple influencer projects from identification to execution.

Skills

Influencer marketing

Social media management

Public relations

Verbal communication

Written communication

Research skills

Education

Post-graduate degree in related field

Job description

Overview

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

Responsibilities

• Work directly with account managers and supervisors to deliver on influencer asks;
• Support client accounts with identification of influencers, outreach and contract negotiations, campaign monitoring and reporting;
• Demonstrate some understanding of the influencer landscape and best practices for working with influencers/stay up to date with the latest influencer marketing trends;
• Manage multiple influencer projects from identification to execution by anticipating challenges and ensuring deadline and budget adherence;
• Support influencer projects by working with appropriate specialties including DxI, Paid Performance, Creative to ensure seamless integration throughout programs;
• Develop a clear understanding of clients goals and objectives and can translate that into actionable tasks and manage the outcome;
• Using the brief, develop one-sheet summaries for influencers to be included as part of a recommendation to clients;
• Consistently produce high quality internal and external content and contribute to creation of larger influencer communication plans;
• Manage vendor relationships and ensure expectations, guidelines and output meets internal and client expectations;
• Manage your teams influencer marketing campaigns through VN’s proprietary platform;
• Proactively build and maintain strong relationships with internal departments.

Qualifications and Skills

• 2+ years of experience in influencer marketing, social media management, public relations or similar
• Able to perform well under pressure and a team player
• Excellent verbal and written communication skills, able to communicate across a variety of platforms and mediums
• Strong research, writing and editing skills, as well as the ability to interact with clients professionally and maintain relationships with influencers and content creators.
• Post-graduate degree in related field (digital communications, PR, marketing communications)

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.

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