Sr. Product Manager

CSL; Agudos; Presencial; BRL 320.000 - 520.000; Jornada completa

Descripción de la vacante

CSL Behring in Brazil is seeking a Senior Product Manager to lead strategic direction, execution, and lifecycle management of the portfolio. You will develop brand strategies, ensure launch excellence, and maximize market opportunities while collaborating cross-functionally and maintaining customer focus and compliance.

The role emphasizes omnichannel engagement, field force excellence, and strong partnerships with Medical Affairs, Regulatory, and Commercial teams to drive sustainable growth in

Formación

• Bachelor's degree in Business, Marketing, Life Sciences, Engineering, Economics, Communications or related field.
• 7+ years of Product Management experience in the pharmaceutical or healthcare industry.
• Experience in brand planning, product launches, omnichannel marketing and project management.
• Strong analytical skills with proficiency in Excel, CRM, and BI tools.
• Fluent in English and Portuguese.

Responsabilidades

• Develop and execute brand strategy, positioning, segmentation, and tactical plans aligned with business objectives.
• Lead product launches and lifecycle management with flawless cross-functional execution.
• Analyze market trends, customer insights, competitive intelligence, forecasting, and financial performance.
• Drive omnichannel customer engagement strategies and field force excellence.
• Partner with Medical Affairs, Market Access, Regulatory, Commercial, Supply Chain, Finance and Global teams.
• Build relationships with healthcare professionals, key opinion leaders, patient organizations and external stakeholders.
• Manage budgets, forecasts, and investments ensuring ROI.
• Lead agency partners and vendors to deliver compliant marketing initiatives.
• Continuously identify opportunities to improve customer experience and business performance.

Conocimientos

Strategic thinking

Cross-functional leadership

Analytical skills

Communication & influence

Omnichannel marketing

Project management

Customer centricity

Educación

Bachelor's degree in Business, Marketing, Life Sciences, Engineering, Economics, Communications

Herramientas

Excel

CRM

Business Intelligence tools

Descripción del empleo

Senior Product Manager is responsible for leading the strategic direction, execution, and lifecycle management of CSL Behring's portfolio in Brazil. The role drives sustainable business growth by developing brand strategies, ensuring launch excellence, maximizing market opportunities, and fostering strong cross-functional collaboration while maintaining customer focus and compliance.

Senior Product Manager is responsible for leading the strategic direction, execution, and lifecycle management of CSL Behring's portfolio in Brazil. The role drives sustainable business growth by developing brand strategies, ensuring launch excellence, maximizing market opportunities, and fostering strong cross-functional collaboration while maintaining customer focus and compliance.

Key Responsibilities

• Develop and execute brand strategy, positioning, segmentation, and tactical plans aligned with business objectives.
• Lead product launches and lifecycle management, ensuring flawless cross-functional execution.
• Analyze market trends, customer insights, competitive intelligence, forecasting, and financial performance to support strategic decision-making.
• Drive omnichannel customer engagement strategies and field force excellence.
• Partner closely with Medical Affairs, Market Access, Regulatory, Commercial, Supply Chain, Finance, and Global teams to deliver business objectives.
• Build and maintain strong relationships with healthcare professionals, key opinion leaders, patient organizations, and other external stakeholders.
• Manage marketing budgets, forecasts, and investments, ensuring effective resource allocation and return on investment.
• Lead agency partners and vendors to deliver compliant, high-quality marketing initiatives.
• Continuously identify opportunities to improve customer experience, business performance, and organizational capabilities.

Qualifications

• Bachelor's degree in Business, Marketing, Life Sciences, Engineering, Economics, Communications, or a related field.
• 7+ years of Product Management experience in the pharmaceutical or healthcare industry.
• Experience in brand planning, product launches, omnichannel marketing, and project management.
• Strong analytical skills with proficiency in Excel, CRM, and Business Intelligence tools.
• Fluent in English and Portuguese.

Leadership Expectations

• Demonstrate strategic thinking and strong business ownership.
• Lead complex cross-functional projects and influence key business decisions.
• Apply financial acumen with a solid understanding of P&L and business performance.
• Build alignment across multiple stakeholders and functions.
• Coach and develop others while fostering a collaborative culture.
• Drive innovation, execution excellence, and continuous improvement.

Core Competencies

• Strategic Thinking
• Business Acumen
• Brand Strategy & Lifecycle Management
• Customer Centricity
• Cross-functional Leadership
• Data & Market Analytics
• Communication & Influencing
• Omnichannel Marketing
• Project Management
• Innovation & Agility
• Compliance & Ethic