Sr Field Representative

Mattel; São Paulo; Presencial; BRL 70 000 - 120 000; Tempo integral

Resumo da oferta

Mattel is seeking a Field/Trade Marketing professional in São Paulo, Brazil to drive PDV execution, availability, and store negotiations across LATAM. You will work with Sales, Trade Marketing and Supply to implement planograms, monitor stock, and optimize sell-out opportunities.

You will analyze shelf data in Excel/BI, coordinate campaigns, and mentor field teams to ensure brand standards and effective promotions. Fluency in English and Spanish is expected.

Qualificações

• Bachelor's degree in business is required.
• 5+ years in Consumer Products, preferably at Mattel.
• 6 years in Retail, including seasonality, is desirable.
• English and Spanish language skills are expected.

Responsabilidades

• Execute PDV: implement planograms, pricing, and PDV materials.
• Monitor On-Shelf Availability and stock for sell-out opportunities.
• Negotiate store space and visibility with managers and sales teams.
• Carry out audits to ensure price/promo conformity and record evidence.
• Lead trade campaigns and train store/promoter teams on mix and pitches.
• Consolidate data in Excel/BI to generate insights and actions.
• Plan routes and manage territory to optimize visits and costs.
• Mentor field colleagues and coordinate third parties for field execution.

Conhecimentos

Data analysis

Planning

Office skills

Orientation to results

Sense of urgency

Cross-functional collaboration

Adaptability

Ethics, compliance and safety

English

Spanish

Formação académica

Bachelor's degree Business School

Ferramentas

Excel

BI

Descrição da oferta de emprego

CREATIVITY IS OUR SUPERPOWER.

It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

Responsible for ensuring excellence in execution at the sales point to drive sell-out, visibility and availability of products. Acting as a technical reference in the field, supporting the implementation of planograms, trade marketing actions, performance audits, training of promoters and relations with store managers. Works in an integrated manner with areas such as Sales, Trade Marketing and Supply, generating market insights, monitoring competition and reporting results based on data throughout the LATAM region.

What You’ll Do

• PDV Execution: Ensure implementation of planograms, correct pricing, additional display (extra points) and PDV materials in accordance with brand guidelines.
• Availability & Replenishment: Monitor OSA (On-Shelf Availability), breaks and stock of goods; Adjust internal/client times for correspondence and sell-out opportunities.
• Store Negotiation: Negotiate space, extra points, seasoned activation calendar and visibility benefits with store managers and customer sales team.
• Audits & Compliance: Carry out execution audits (checklists/photos), validate consistency, conformity of prices and promotions; record evidence in reports.
• Executions & Training: Implement trade campaigns (execution, briefing, materials) and train store/promoter times on mix, sales pitches and repositioning.
• Data Intelligence: Consolidate and analyze indicators (coverage, shelf share, planogram execution, breakdown, sales by store) in Excel/BI, generating insights and action plans.
• Territory & Route Management: Plan efficient routes (coverage, store frequency, season priorities), guaranteeing visits within the SLA and optimizing costs/time.
• Technical Leadership & Collaboration: Support/mentor field colleagues, coordinate third parties (agencies), and act as “field voice” for Sales/Trade/Supply with practical recommendations.

Who We’re Looking For

• Bachelor's Degree Business School
• Consumer Products 5 years experience in Consumer Products area in Mattel.
• Season 6 years experience in Retail during seasonality
• Retail 6 years experience in Retail
• English
• Spanish
• Planning
• Data analysis
• Office skills
• Orientation to results
• Sense of urgency
• Cross-functional collaboration and relationships with internal/external stakeholders.
• Adaptability to different store realities, regions and demand peaks.
• Ethics, compliance and safety.

At Mattel, we are dedicated to an inclusive workplace and a culture of belonging.

Who We Are

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https //jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

How We Work

• We collaborate Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.