Social and Content Lead – People Management

Jobtailor; São Paulo; Presencial; BRL 180 000 - 300 000; Tempo integral

Resumo da oferta

Jobtailor in São Paulo seeks a Senior Social Media Lead to plan and execute strategic initiatives across social channels. You will connect business goals to content formats, define editorial direction, and lead a team to deliver high-quality work on schedule.

You will collaborate with creative, planning, and data teams to align ideas with performance metrics, present compelling narratives, and guide client discussions with confidence.

Qualificações

• Senior-level experience in social media, either at an agency or brand.
• Strategic vision combined with strong execution capabilities.
• Excellent verbal and written communication skills.
• Strong organization, autonomy, and sense of ownership.
• Experience coordinating or leading teams.
• Comfortable working with data, metrics, and performance analysis.
• Ability to provide direction and feedback and raise the team's standards.
• Experience with complex brands (B2B, agriculture, industrial, retail, etc.).
• Ability to translate data into compelling narratives and recommendations.
• Strong presence in meetings and presentations.
• Creative range and awareness of social media trends.

Responsabilidades

• Lead the strategic planning of Social Media, connecting business objectives with content and formats.
• Define editorial directions, narratives, formats, and priorities by brand and product.
• Coordinate the social team (mid-level and junior professionals), ensuring workflow organization, deadline adherence, and the quality of final deliverables.
• Serve as the technical and strategic reference for the department.
• Collaborate with creative, planning, and data teams to ensure alignment between ideas, execution, and performance.
• Analyze organic and paid social results with a critical perspective and a focus on decision-making.
• Build and support reports, presentations, and strategic recommendations.
• Participate in client meetings, championing ideas and leading discussions clearly and confidently.

Conhecimentos

Senior-level experience in social–medi

Strategic vision

Verbal and written communication

Organization and ownership

Team leadership

Data analysis and metrics

Direction and feedback

Experience with complex brands

Data storytelling

Presentation skills

Creative awareness and trends

Descrição da oferta de emprego

• Lead the strategic planning of Social Media, connecting business objectives with content and formats
• Define editorial directions, narratives, formats, and priorities by brand and product
• Coordinate the social team (mid-level and junior professionals), ensuring workflow organization, deadline adherence, and the quality of final deliverables
• Serve as the technical and strategic reference for the department
• Collaborate with creative, planning, and data teams to ensure alignment between ideas, execution, and performance
• Analyze organic and paid social results with a critical perspective and a focus on decision-making
• Build and support reports, presentations, and strategic recommendations
• Participate in client meetings, championing ideas and leading discussions clearly and confidently

Requirements

• Senior-level experience in Social Media, whether at an agency or brand
• Strategic vision combined with strong execution capabilities
• Excellent verbal and written communication skills
• Strong organization, autonomy, and sense of ownership
• Experience coordinating or leading teams
• Comfortable working with data, metrics, and performance analysis
• Ability to provide direction and feedback and raise the team's standards
• Experience working with complex brands (B2B, agriculture, industrial, retail, etc.)
• Ability to translate data into compelling narratives and recommendations
• Strong presence in meetings and presentations
• Creative range and awareness of social media trends

Core Competencies

Demonstrates expertise in strategic social media planning, content development, and team leadership, with a strong focus on data analysis and performance metrics to drive business objectives. Capable of translating complex data into actionable insights and compelling narratives for diverse brands.

Highest-signal resume keywords

• Senior-Level Experience In Social Media
• Strategic Vision And Execution Capabilities
• Team Coordination And Leadership
• Data Analysis And Performance Metrics
• Excellent Verbal And Written Communication Skills

Hard Skills

• Social Media Strategy
• Content Development
• Performance Analysis
• Editorial Direction
• Data-Driven Decision Making

Soft Skills

• Strong Organization
• Autonomy
• Sense Of Ownership
• Creative Awareness
• Presentation Skills

Industry Keywords

• B2B
• Agriculture
• Industrial
• Retail
• Social Media Trends