Programmatic Campaign Manager

M+C Saatchi Group; São Paulo; Híbrido; BRL 120 000 - 160 000; Tempo integral

Resumo da oferta

M+C Saatchi Group is looking for a Programmatic Campaign Manager in São Paulo to handle the planning, optimization, and reporting of programmatic campaigns across various channels. The successful candidate will develop data-driven strategies and work closely with account teams while mentoring junior members.

This role requires a minimum of 3 years in programmatic media, proficiency with DSPs like DV360, strong problem-solving skills, and the ability to work autonomously while collaborating with teams in different locations.

Qualificações

• Minimum of 3 years of experience in programmatic digital media, preferably with a media agency.
• Experience managing campaigns driving towards app installs is a plus.
• Technical knowledge of ad servers and tracking tools.

Responsabilidades

• Manage planning, setup, optimization, and reporting of programmatic campaigns.
• Work closely with account teams to develop media plans.
• Train and mentor junior team members.

Conhecimentos

Programmatic digital media experience

Proficiency with multiple DSPs

Problem solving

Data-led analysis

Communication

Ferramentas

DV360

The Trade Desk

Excel

Descrição da oferta de emprego

About M+C Saatchi Performance

M+C Saatchi Performance is an award-winning global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.

What You'll Do

The Programmatic Campaign Manager will be responsible for managing the planning, setup, optimization, and reporting of programmatic campaigns across multiple DSPs. The role involves developing and executing data-driven strategies across web, app, CTV, audio, and DOOH channels to deliver measurable performance outcomes for clients.

Key responsibilities include:

• End-to-end campaign management: setup, pacing, optimization, troubleshooting, and performance reporting.
• Working closely with account teams to develop programmatic media plans, deliver insights, and contribute to client meetings and quarterly business reviews.
• Partnering with external platforms and technology partners to stay current with product updates, betas, and new capabilities.
• Supporting new business efforts through data analysis, strategic input, and presentation support.
• Training and mentoring junior team members on programmatic best practices and operational excellence.

Requirements

• Minimum of 3 years’ experience in programmatic digital media, preferably with a media agency and some level of performance marketing experience.
• Proficiency with multiple DSPs. DV360, The Trade Desk, and any other mobile specific DSPs is a plus.
• Experience working towards measurable direct-response metrics is a plus.
• Experience managing campaigns driving towards app installs is a plus.
• Knowledge of audience, inventory, and publisher planning/management.
• Experience running brand based innovative campaigns which are complex and in multiple regions.
• Experience in running CTV and DOOH campaigns is a plus.
• Experience running campaigns in the EMEA and US markets is a plus.
• Technical knowledge of ad servers, tracking and mobile measurement tools.
• Ability to work autonomously and with team members in different locations.
• Comfortable with Excel and large data sets to make analytical data-based decisions.
• Excellence within the following skill areas: problem solving, data-led analysis, organization, collaboration, and confident presentation and communication.
• Comfortable working at modified time to US hours from 10:00 to 19:00 BRT.

About Our Culture

M+C Saatchi Performance as part of M+C Saatchi Group has pledged its commitment to create a company that values difference, with an inclusive culture. We are an Equal Opportunity Employer that does not discriminate and bases all hiring and promotion decisions solely on merit, without regard for any personal characteristics.

All employee information is kept confidential according to General Data Protection Regulation (GDPR).