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Uma empresa inovadora está em busca de um Especialista em Marketing de Produtos para desenvolver estratégias de marketing para soluções de cibersegurança, especialmente em Gestão de Acesso Privilegiado (PAM). Esta posição envolve a colaboração entre desenvolvimento de produtos, vendas e marketing, visando um posicionamento de produto eficaz e engajamento no mercado. O candidato ideal deve ter habilidades estratégicas, capacidade de comunicação técnica e experiência no campo da cibersegurança. Se você está pronto para um desafio em um ambiente dinâmico e deseja impactar o mercado de segurança digital, esta é a oportunidade perfeita para você!
As a Product Marketing Specialist, you will develop and execute marketing strategies for cybersecurity products, focusing on Privileged Access Management (PAM) solutions on-premise and SaaS.
You will work at the crossroads of product development, sales, and marketing to drive successful product positioning and market engagement.
Responsibilities
Develop and refine product positioning and messaging tailored to target audiences.
Create technical support materials to enhance sales strategies and product understanding.
Conduct competitive analysis and market research to inform product strategy.
Produce high-quality technical content, including white papers, case studies, and technical demos.
Design presentations suitable for various stakeholders such as CISOs and IT managers.
Generate content tailored for different sales funnel stages to engage prospects effectively.
Train sales teams on product specifics and translate technical details into commercial language.
Qualifications (must have):
Demonstrated strategic thinking skills to drive product and market strategies.
Exceptional ability to communicate technical concepts clearly and effectively.
Proven track record of being results-oriented and meeting strategic objectives.
Flexibility and adaptability in a fast-paced, changing environment.
Proficiency and experience in the cybersecurity field, specifically with PAM products.
Hands-on experience with on-premise solutions and understanding of their market dynamics.
Fluency in English, both written and spoken, to support global communication efforts.
Benefits:
Hiring model: CLT
Health Plan (No co-participation);
Meal vouchers (R$ 50.00/day);
Home office allowance (R$100.00/month);
Wellhub;
Birthday Day Off
English classes;
Access to ALURA (technical and personal/professional development courses)
Equipment needed to carry out the activities.
Fully remote position, with opportunities to visit the office in São Paulo when possible/wanted.