PPC Manager, Multifamily (Remote, Rio de Janeiro)

Blacksmith Agency LLC; Rio de Janeiro; Remote; BRL 383,000 - 601,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager, Multifamily. You own paid media for multifamily clients, steering targeting, budgets, roadmaps, and narratives for client questions. You act as the strategic voice at the table and make the calls.

Role requires 3+ years hands-on Google Ads and Meta experience, agency multi-client work, and clear English on live calls with US clients. Remote work across regions is supported.

Qualifications

• Hands-on in Google Ads and Meta platforms with proven ROAS/CPA improvements.
• Agency background managing multiple multifamily or multi-location clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for multifamily accounts across Google, Meta, LinkedIn, Microsoft Ads.
• Handle budget allocation, bidding, targeting, testing, and campaign termination decisions.
• Ensure accurate conversion tracking with GA4, Tag Manager, and platform pixels.
• Develop 90-day and quarterly roadmaps; explain numbers on calls.
• Grow accounts through retention, upsell, and long-term relationships.

Skills

Google Ads

Meta Ads

Campaign optimization

Agency experience

English communication

Tools

GA4

Tag Manager

Pixels (Facebook/LinkedIn)

Job description

Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.