Junior Email Strategist

Latamforce; Brasil; Remote; BRL 40,000 - 60,000; Full time

Job summary

A leading agency for retention marketing based in Brazil is seeking a Junior Email Strategist. This role involves developing and executing retention strategies through email and SMS, utilizing Klaviyo. Candidates should have at least 2 years of experience in retention marketing and a strong analytical mindset. A proactive attitude and willingness to grow in a fast-paced environment are essential. This is a great opportunity for anyone looking to build a long-term career in retention marketing.

Qualifications

• 2+ years in retention marketing, email strategy, or lifecycle marketing.
• Hands-on experience with Klaviyo (flows, campaigns, reporting).
• Experience with eCommerce brands, preferably Shopify-based.

Responsibilities

• Assist in the development of email and SMS retention strategies.
• Plan creative briefs and evaluate performance of campaigns in Klaviyo.
• Pull and interpret performance reports to propose improvements.

Skills

Retention marketing

Email strategy

Analytical skills

Time management

Google Suite

Communication

Tools

Klaviyo

ClickUp

Job description

We are looking for a Junior Email Strategist to join our team:

📍 Brazil – Collaborating with teams in the US (CST)

About the Company

Our client is a fast growing US based agency focused on retention marketing strategy for ecommerce brands. They support direct to consumer companies in increasing customer lifetime value through email, mobile text SMS RCS, and programmatic direct mail PostPilot.

About the Role

This position is for someone who has a solid base in digital marketing and is ready to grow in confidence, skill, and strategic thinking. You will receive mentorship and training directly from senior strategists who are respected in the industry, supporting your professional development and helping you build confidence in your strategic decision making.

You will collaborate closely with the team to help plan strategic messaging, guide campaign direction, manage performance reviews, and support client account needs. The work environment moves quickly and is deadline driven, so we are looking for someone organized, proactive, and interested in developing mastery in retention marketing.

Key Responsibilities

• Assist in the development and execution of retention strategies (email + SMS) using Klaviyo
• Plan creative briefs and evaluate performance of automated flows and campaigns in Klaviyo
• Support list segmentation, customer journey mapping, and audience insights
• Pull and interpret performance reports to propose data-driven improvements
• Conduct competitor and market research to support strategic recommendations
• Collaborate with copywriters, designers, and PMs to ensure aligned campaign output
• Maintain internal documentation and update project tasks in ClickUp (or similar PM tools)
• Join client or internal calls when needed, taking notes and preparing follow-ups

Must-Have Skills & Experience

• 2+ years of experience in retention marketing, email strategy, or lifecycle marketing
• Hands‑on experience with Klaviyo (flows, campaigns, segmentation, reporting)
• Experience working with eCommerce brands (preferably Shopify-based)
• Strong analytical ability + data interpretation mindset
• Time management & ability to work across multiple accounts
• Comfortable working with Google Suite + Slack

Nice-to-Have (Not Required)

• Experience with SMS platforms (Attentive, Postscript, Klaviyo SMS)
• Knowledge of RFM analysis, personas, or CDP tools
• Basic understanding of A/B testing frameworks
• Experience with other ESPs: Mailchimp, Omnisend, ActiveCampaign, HubSpot, etc.
• Familiarity with eCommerce design tools (Figma)

What We're Looking For

• Curious, proactive learner
• Resourceful problem solver, not afraid to Google, test, and figure things out
• Team player with excellent communication and note-taking skills
• Obsessed with great customer experience, both client and end-user
• Someone who wants a long-term role and career path in retention marketing

About Latamforce

Latamforce is a leading nearshoring staffing agency that helps businesses in the U.S. find top-tier talent from Latin America. We specialize in connecting companies with skilled professionals in Latin America.