Email & SMS Manager (Remote) | Brazil

HireHawk Inc.; Brasil; Teletrabalho; BRL 304 000 - 456 000; Tempo integral

Resumo da oferta

HireHawk Inc. is seeking a highly organized Email & SMS Manager to own the day-to-day retention marketing program remotely.

You will build and manage the Email & SMS calendar, develop flow and campaign strategies, QA campaigns, and analyze performance to improve retention and revenue. You will collaborate with the Head of Growth, translate strategy into briefs for the Email Designer, and own end-to-end execution from concept to launch, while staying proactive and independent in a fast-paced

Qualificações

• 3+ years of hands-on Email & SMS experience in DTC/e-commerce.
• Strong experience with Klaviyo or similar platforms.
• Highly organized and detail-oriented, with structured workflows.
• Strong copy and messaging instincts, even if not designing.
• Comfortable using Notion and Figma for briefs and flow maps.
• Strong QA mindset to catch issues before launch.
• Proactive and able to work independently in a fast-paced environment.

Responsabilidades

• Own Email & SMS strategy and execution calendar.
• Build and optimize lifecycle flows (Welcome, Abandoned Browse, Abandoned Cart, Checkout, Post-Purchase, Winback).
• Develop campaign concepts, messaging, and segmentation; brief Email Designer.
• Translate strategy into briefs and ensure accurate execution.
• QA full campaigns: copy, links, CTAs, personalization, rendering, tracking.
• Monitor performance and provide actionable insights beyond numbers.

Conhecimentos

Email & SMS experience

Copy & messaging

Organized & detail-oriented

Independent worker

Notion & Figma familiarity

Ferramentas

Klaviyo

Descrição da oferta de emprego

• Employment Type:Full-Time Contractor
• Workplace:Remote
• Schedule:Monday-Friday schedule, 8:00 am - 5:00 pm PST
• Reports to: Head of Growth
• Industry: Beauty / E-commerce

We’re looking for a highly organized, hands‑on Email & SMS Manager to own the day‑to‑day execution and optimization of our retention marketing program.

This person will be responsible for building and managing our email and SMS calendar, developing flow and campaign strategies, working closely with our Email Designer, QAing campaigns before launch, analyzing performance, and proactively identifying opportunities to improve retention and revenue.

You’ll work closely with the Head of Growth and should be comfortable operating independently, keeping projects organized, and bringing forward issues and opportunities rather than waiting to be asked.

What you'll do

Email & SMS Strategy & Execution

• Own the weekly and monthly Email & SMS calendar.
• Build and optimize key lifecycle flows, including Welcome, Abandoned Browse, Abandoned Cart, Checkout, Post-Purchase, Winback, and other retention flows.
• Develop campaign concepts, messaging, segmentation.
• Translate strategy into clear briefs and proposals for the Email Designer.
• Work closely with the designer to ensure campaigns are executed according to brief.
• Manage campaigns from concept through launch.

QA & Optimization

• Own the full QA process before emails and SMS go live.
• Review copy, links, CTAs, segmentation, personalization, offers, mobile/desktop rendering, tracking, and overall customer experience.
• Monitor campaigns after launch and flag any issues quickly.

Reporting & Insights

• Own weekly Email & SMS reporting.
• Track key KPIs and clearly communicate performance, trends, and areas of concern.
• Provide actionable recommendations, not just numbers.

• 3+ years of hands‑on Email & SMS experience, ideally within DTC/e-commerce.

• Strong experience with Klaviyo and/or other lifecycle marketing platforms.
• Highly organized and detail-oriented. You naturally create structure where there isn't any.
• Strong copy and messaging instincts, even if you're not the person designing the emails.
• Comfortable working in Notion and Figma to create campaign proposals, briefs, flow maps, and presentations.
• Strong QA mindset. You catch things before they become problems.
• Proactive and comfortable working independently.

Success in this role looks like:

• A clear, well‑managed Email & SMS calendar with campaigns consistently going out on time.
• Flows that are fully mapped, QA'd, optimized, and continuously tested.
• Strong collaboration between strategy, copy, and design.
• Reliable weekly reporting with clear insights and next steps.
• Problems are identified before they become bigger issues.
• A structured testing roadmap that continuously improves Email & SMS revenue and retention.