Growth Marketing Specialist | Engagement

Monee Limited

São Paulo

Hybrid

BRL 90,000 - 130,000

Full time

9 days ago

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Benefits offered by this job

Health and dental insurance (depend on
Transportation or mobility allowance
Wellhub (Gympass) partnership
TotalPass partnership
Zenklub app access
Discretionary annual bonus

Job summary

Monee is seeking a Growth Marketing Specialist focused on Engagement in Brazil. The role involves planning and running engagement growth experiments, leveraging data from funnels and cohorts to drive long‑term user activation and retention.

You will run end‑to‑end campaigns across push, in‑app, email, and WhatsApp, collaborating with Product, Data, Design, Legal and Business teams to ensure timely launches and learnings.

Qualifications

  • Bachelor’s degree in Engineering, Economics, Statistics or related quantitative fields.
  • Advanced Excel + Google Sheets; experience with CRM or marketing automation tools. SQL is a plus.
  • Fluent/Advanced English.
  • 4–5 years in growth, CRM or lifecycle marketing, ideally in digital banking, fintech or e‑commerce.
  • Experience running growth tests and analyzing funnels and cohorts.

Responsibilities

  • Engagement growth planning and experimentation using funnels and cohorts.
  • Execute campaigns end-to-end across channels (push, in-app, email, WhatsApp) and report results.

Skills

Advanced Excel / Google Sheets
SQL
CRM tools
Marketing automation tools
Fluent English
Growth marketing experience

Education

Bachelor’s degree in quantitative field

Tools

CRM platforms
Marketing automation tools

Job description

Growth Marketing Specialist | Engagement
About Monee

Monee is a leading digital payments and financial services provider in Southeast Asia, with a growing presence in Latin America. Its mission is to better the lives of individuals and businesses in the region with financial services through technology.

Monee delivers a comprehensive range of digital financial products and services, including mobile wallets, payment processing, credit, banking, and insurtech. By leveraging technology and strategic partnerships, Monee aims to drive greater digital financial inclusion, convenience, and accessibility for individuals and small businesses across Southeast Asia and Latin America.

Monee is part of Sea Limited, a global technology company.

About the Team

About Monee

Here at Monee, we believe every team member is essential to our success, and that diverse perspectives and experiences are key to moving our business forward and pushing our purpose of changing the world for the better. Being part of our team means growing in a fast-paced culture. If you love taking on big responsibilities and doing what’s never been done before, Monee and Shô is the place for you. Here, you’ll face big challenges, work collaboratively with a diverse team, and help shape the future of digital payments and financial services in Brazil, creating a positive impact on millions of people’s lives.

Marketing & Growth team: focused on growing Monee’s active user base in Brazil and making Monee part of users’ financial routine.

Work Model

We use a hybrid work model, which allows people to adjust their work environment based on their personal needs while still promoting collaboration and interaction in the office.

Job Description

What your day-to-day will look like:

  • Area of responsibility 1: Engagement growth planning and experimentation
    • Use data (funnels, cohorts) and user insights to understand behavior across the lifecycle, from onboarding to recurring use and cross-sell, and identify the levers that drive engagement
    • Turn them into the area’s plan and calendar of growth tests and initiatives, proposing priorities and budget based on business impact
    • Based on test results, recommend which levers to scale, iterate or stop
    • Help shape the long‑term engagement strategy
    • Suggest the go‑to‑market of new products and features
    • Expected Results: growth in active users, by finding and scaling the levers that drive long‑term engagement
  • Area of responsibility 2: Execution and cross‑functional work
    • Hands‑on role in a growing team: run campaigns and tests end to end, from briefing to launch, across owned channels (push, in‑app, email, WhatsApp)
    • Work with Product, Data, Design, Legal and Business teams to launch initiatives and remove blockers
    • Track and report the area’s results and learnings
    • Expected Results: campaigns and tests launched on time, with results and learnings shared
Requirements

What you need to take on this challenge:

  • Bachelor’s degree is required, preferably in Engineering, Economics, Statistics or related quantitative fields
  • Advanced Excel / Google Sheets; experience with CRM or marketing automation tools. SQL is a plus.
  • Fluent/Advanced English
  • 4–5 years in growth, CRM or lifecycle marketing, ideally in digital banking, fintech or e‑commerce.
  • Experience running growth tests and analyzing funnels and cohorts. Startup or fast‑growing environment is a plus
  • Health and dental insurance, extended to dependents;
  • Partnership with Wellhub (Gympass) and TotalPass;
  • Transportation or mobility allowance;
  • Partnership with the Zenklub app;
  • Discretionary annual bonus linked to performance.
Diversity and Inclusion

We value diverse talent and encourage applications from people of all backgrounds, regardless of race, gender, sexual orientation, disability, age, or any other characteristic. We continuously work to foster a welcoming environment through initiatives and affinity groups that strengthen an increasingly inclusive culture.

We want to be a place where you can truly be yourself, grow with autonomy, and help shape the future alongside us. It is through this diversity that we create impact and build the future of e‑commerce in Brazil.

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