Growth Marketing Specialist | Credit

Jamefy; São Paulo; Hybrid; BRL 180,000 - 300,000; Full time

Benefits offered by this job

Health insurance

Gym/Wellness partnerships

Meal/food allowance

Transportation allowance

Discretionary annual bonus

Job summary

Monee in Brazil is seeking a Growth Marketing professional to drive credit growth and activation. You will run data‑driven tests, plan campaigns, and work with Risk, Data, Product and Design teams to scale successful levers across channels.

Bring 4–5 years of growth/CRM in fintech or e‑commerce, strong analytics, and project management to help grow the user base and deepen financial product adoption in Brazil.

Qualifications

• Bachelor’s degree is required, preferably in Engineering, Economics, Statistics or related quantitative fields.
• Advanced Excel / Google Sheets; experience with CRM or marketing automation tools. SQL is a plus.
• Fluent/Advanced English.
• 4–5 years in growth, CRM or product marketing in digital banking, fintech or e‑commerce.
• Experience running growth tests and analyzing funnels and cohorts.
• Experience with credit products (credit card, personal loans or BNPL) is highly desirable.
• Project management experience.

Responsibilities

• Area of responsibility 1: Credit growth planning and experimentation.
• Use data (funnels, cohorts, credit performance) to understand user adoption and activation.
• Turn insights into growth tests, initiative calendars, and budget priorities.
• Collaborate with Risk and regional Credit teams to shape longer‑term growth strategy.
• Lead cross‑functional campaigns end to end across owned channels (push, in‑app, email, WhatsApp).
• Track results and share learnings across Product, Risk, Data, Design and Legal.

Skills

Data-driven growth

CRM marketing

Growth tests

Funnels & cohorts analysis

English proficiency

Project management

Education

Bachelor’s degree (Engineering, Economics, Statistics or related)

Tools

Excel / Google Sheets

SQL

Job description

About The TeamAbout Monee

Here at Monee, we believe every team member is essential to our success, and that diverse perspectives and experiences are key to moving our business forward and pushing our purpose of changing the world for the better. Being part of our team means growing in a fast‑paced culture. If you love taking on big responsibilities and doing what’s never been done before, Monee and Shô is the place for you. Here, you’ll face big challenges, work collaboratively with a diverse team, and help shape the future of digital payments and financial services in Brazil, creating a positive impact on millions of people’s lives.

Marketing & Growth team:focused on growing Monee’s active user base in Brazil and making Monee part of users’ financial routine.Work Model

We use a hybrid work model, which allows people to adjust their work environment based on their personal needs while still promoting collaboration and interaction in the office.

Job Description

What your day‑to‑day will look like:

• Area of responsibility 1: Credit growth planning and experimentation
• Use data (funnels, cohorts, credit performance) and user insights to understand how users adopt and use each credit product, and identify the levers that drive activation and usage
• Turn them into the area’s plan and calendar of growth tests and initiatives, proposing priorities and budget based on business impact
• Based on test results, recommend which levers to scale, iterate or stop
• Help shape the long‑term credit growth strategy, in close alignment with Risk and regional Credit teams
• Suggest the go‑to‑market of new credit products and features
• Expected Results: growth in active credit users and usage, by finding and scaling the levers that work
• Area of responsibility 2: Execution and cross‑functional work
• Hands‑on role in a growing team: run campaigns and tests end to end, from briefing to launch, across owned channels (push, in‑app, email, WhatsApp)
• Work with Product, Risk, Data, Design, Legal and regional Credit teams to launch initiatives and remove blockers
• Track and report the area’s results and learnings
• Expected Results: campaigns and tests launched on time, with results and learnings shared

Requirements

What you need to take on this challenge:

• Bachelor’s degree is required, preferably in Engineering, Economics, Statistics or related quantitative fields
• Advanced Excel / Google Sheets; experience with CRM or marketing automation tools. SQL is a plus
• Fluent/Advanced English
• 4–5 years in growth, CRM or product marketing in digital banking, fintech or e‑commerce.
• Experience running growth tests and analyzing funnels and cohorts.
• Experience with credit products (credit card, personal loans or BNPL) is highly desirable
• Project management experience

Benefits

• Health and dental insurance, extended to dependents;
• Partnership with Wellhub (Gympass) and TotalPass;
• Flexible meal/food allowance;
• Transportation or mobility allowance;
• Flexible benefits;
• Partnership with the Zenklub app;
• Discretionary annual bonus linked to performance.

Diversity and Inclusion

We value diverse talent and encourage applications from people of all backgrounds, regardless of race, gender, sexual orientation, disability, age, or any other characteristic. We continuously work to foster a welcoming environment through initiatives and affinity groups that strengthen an increasingly inclusive culture.

We want to be a place where you can truly be yourself, grow with autonomy, and help shape the future alongside us. It is through this diversity that we create impact and build the future of e‑commerce in Brazil.

What Makes You Unique Makes Us BetterAND OUR IMPACT LEAVES A MARK! N-M80