Growth & Brand Specialist

Luzia; São Paulo; Presencial; BRL 90 000 - 150 000; Tempo integral

Resumo da oferta

Luzia is seeking a growth-minded marketer for our Brazil Growth team, focusing on paid acquisition and CRM/engagement to grow and activate our Brazilian user base. You’ll own BR social content end-to-end in partnership with Brand, translating performance data into sharper creative decisions.

This hybrid role blends growth execution with creative ownership on the brand side, requiring hands-on campaign management and a deep fluency in Brazilian social formats.

Qualificações

• 3+ years in growth and social media.
• Hands-on paid campaigns experience (Meta, Google, TikTok).
• Exposure to a CRM/lifecycle tool (CleverTap or similar).
• Data-driven: you look at performance and shape content decisions.
• Deep fluency in Brazilian social media — trends, creators, viral formats.
• A sharp creative eye with end-to-end ownership mindset.
• Native/fluent Portuguese; comfortable with English.

Responsabilidades

• Support paid campaign execution and optimization for Brazil.
• Support CRM/lifecycle campaigns (push, in-app, WhatsApp).
• Drive BR social content — spot trends, then create and execute across paid and organic.
• Turn creative performance data into sharper content decisions.
• Occasionally support in-market events and user research.

Conhecimentos

Growth & social

Paid campaigns

CRM / lifecycle

Data-driven mindset

Brazilian social fluency

Creative ownership

Portuguese (native)

English proficiency

Ferramentas

CleverTap

Meta Ads

Google Ads

TikTok Ads

Descrição da oferta de emprego

About Us

Luzia is Europe's fastest-growing AI consumer company, redefining conversational AI with cutting‑edge LLMs and an unparalleled user experience. We're on a mission to make Luzia the go-to AI personal assistant for millions of users across Latin America. 80M+ users worldwide in under 3 years. LatAm is 60%+ of our user base. Backed by Khosla Ventures, Prosus Ventures, A-Star, Monashees and more.

The Role

We're looking for a growth-minded marketer to join our Growth team in Brazil, supporting paid acquisition and CRM/engagement work that keeps our Brazilian user base growing and active — while also owning BR social content end-to-end in close partnership with Brand. You'll work hands‑on with performance data, turning what you learn from paid and CRM campaigns into sharper content and creative decisions. This is a hybrid role by design: growth execution with real creative ownership on the brand side too.

What makes you the ideal candidate

• 3+ years of experience in growth and social media
• Hands‑on experience running paid campaigns (Meta, Google, TikTok Ads)
• Exposure to a CRM/lifecycle tool (CleverTap or similar)
• Data‑driven: you look at performance, not just vibes, and let it shape what you create next
• Deep, current fluency in Brazilian social media — trends, creators, viral formats, what makes an ad actually land
• A sharp creative eye paired with a proactive, end‑to‑end ownership mindset
• Native/fluent Portuguese; comfortable working in English

How you'll make a difference

• Support paid campaign execution and optimization for Brazil
• Support CRM/lifecycle campaigns (push, in‑app, WhatsApp)
• Drive BR social content — spot trends, then create and execute across paid and organic
• Turn creative performance data into sharper content decisions
• Occasionally support in‑market events and user research

Working model

This is a hybrid role based in our Sao Paolo office - you’ll combine working from our office and working from home.

Equal opportunity

Luzia is an equal‑opportunity employer. We hire based on what you build and how you think.

Ready to build with us?

Apply via the link below, attaching your CV in English. We read every application.