Sr. Product Marketing Manager, Payments , Product Marketing, Payments

Amazon; Região Imediata de São Paulo; Presencial; BRL 60.000 - 110.000; Tempo integral

Resumo da oferta

An established industry player is seeking a dynamic Sr. Product Marketing Manager to enhance payment options for customers in Brazil. This role is pivotal in shaping marketing strategies that resonate with users, leveraging data to drive improvements and foster product adoption. The ideal candidate will thrive in a collaborative environment, working closely with product management and engineering teams to ensure a seamless customer experience. If you are a strategic thinker with a passion for data-driven marketing and customer engagement, this opportunity is perfect for you.

Qualificações

• 6+ years of professional marketing experience with a focus on data-driven decisions.
• Proven ability to lead go-to-market strategies for consumer products.

Responsabilidades

• Develop product marketing strategies to enhance payment method adoption.
• Collaborate with cross-functional teams to deliver customer-centric solutions.

Conhecimentos

Marketing Experience

Data Analysis

Excel

Tableau

Go-to-Market Strategy

Cross-Functional Marketing

Ferramentas

SQL

A/B Testing Tools

Descrição da oferta de emprego

DESCRIPTION

Do you want to bring easy, convenient and affordable payment options to our customers in Brazil? Amazon is expanding rapidly in Brazil and payments is core to providing the best experience for customers to shop on Amazon.com.br. If you have a passion for identifying customers needs and communicating exciting product propositions to customers, then this role is for you.

The role of the Sr. Product Marketing Manager, Payments is to build product marketing strategies and deploy initiatives that drive awareness, adoption, and ongoing usage of Amazon BR payment methods. The person in this role will work backwards from customer needs and business performance data to identify key business and marketing opportunities and to propose a holistic marketing plan for one of our credit products.

This position will work closely with Product Management, UX, Business Development, PR and Engineering teams, as well as partner with key stakeholder teams across Amazon to deliver experiences that resonates with customers and that meet their payment needs. This role requires the ability to think big, dive deep with technical and analytics teams, and work across partners throughout the larger Payments organization. A successful candidate will be a strong influential leader, with proven record of making data-driven decisions and removing roadblocks, and who is comfortable working with ambiguity or competing priorities. We expect you to be at the center of the customer experience and devising strategies to generate incremental business impact.

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience leading go-to-market for consumer software or hardware product launches
- Experience building, executing and scaling cross-functional marketing programs
- Experience building product marketing strategies, including targeting segmentation, cross channel strategy and content and communication optimization

PREFERRED QUALIFICATIONS

- Experience with customer segmentation, profiling, and targeting
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience using customer research, A/B testing, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs

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