Digital Marketing & Growth Manager

North Star Network; São Paulo; Teletrabalho; BRL 60.000 - 100.000; Tempo integral

Resumo da oferta

Uma empresa inovadora está à procura de um Gerente de Marketing Digital e Crescimento para impulsionar suas estratégias de aquisição e crescimento nas redes sociais no Brasil. Este papel crucial envolve supervisionar campanhas de PPC, otimizar funis de conversão e liderar a produção de conteúdo para apostas esportivas. Você terá a oportunidade de trabalhar em um ambiente dinâmico e rápido, colaborando com uma equipe global de especialistas. Se você é um profissional nativo brasileiro com experiência em marketing digital e um forte entendimento do comportamento do usuário no Brasil, esta é a sua chance de fazer a diferença em um setor em crescimento e emocionante.

Serviços

Posição totalmente remota

Salário competitivo

Propriedade de iniciativas de crescimento

Indústria dinâmica e acelerada

Oportunidade de inovar

Qualificações

• Profissional nativo brasileiro com experiência em PPC e crescimento em redes sociais.
• Experiência em liderar equipes e iniciativas de marketing multicanal.

Responsabilidades

• Supervisionar a estratégia de aquisição PPC e otimizar o crescimento em redes sociais.
• Desenvolver conteúdo para apostas esportivas e garantir conformidade regulatória.

Conhecimentos

Gestão de projetos de marketing digital

PPC

Crescimento em redes sociais

Otimização de funis de conversão

Análise de comportamento do usuário

Gestão de equipes

Estratégias de aquisição de usuários

Formação académica

Experiência comprovada em marketing digital

Ferramentas

Ferramentas de análise de marketing

Descrição da oferta de emprego

About the role :

To strengthen our digital marketing efforts in Brazil, we are looking for a Brazilian Digital Marketing & Growth Manager (iGaming), who will oversee our acquisition strategies, social media growth, and content monetization specifically for the Brazilian market. This role is focused on PPC, social media, and traffic diversification projects, ensuring structured execution and performance optimization.

As our Digital Marketing & Growth Manager you will

1. PPC Acquisition Strategy Supervision – Define and oversee PPC strategy, managing an internal specialist or external agency, with a focus on Brazilian audiences.

2. Social Media Growth & Strategy Optimization – Work closely with the Senior Community Manager to refine and implement a data-driven social media strategy tailored to Brazilian users.

3. Content Production for Sports Betting – Supervise a coordinator managing a team of tipsters, ensuring high-quality, engaging, and data-backed betting content relevant to the Brazilian market.

4. Growth & Conversion Optimization – Identify and test new acquisition channels, improving conversion rates and monetization with a strong focus on Brazil.

5. Newsletter Development Strategy – Provide strategic guidance on newsletter content and distribution to drive audience engagement in Brazil.

6. Regulatory Compliance & Reporting – Ensure all activities comply with Brazilian iGaming regulations and implement structured reporting for PPC, social media, and growth initiatives.

Your profile should include :

1. Native Brazilian professional with proven experience in managing digital marketing projects, including PPC (must) & social media growth (nice to have).

2. Successful track record of scaling traffic sources, optimizing conversion funnels, and driving revenue growth in the Brazilian market.

3. Experience leading teams and managing multi-channel marketing initiatives.

4. Hands-on experience in iGaming or affiliate marketing, with a strong understanding of user acquisition and engagement strategies in Brazil.

5. Proficiency in marketing analytics tools for performance tracking and optimization.

6. Strong project management skills, with the ability to handle multiple workstreams.

7. Deep understanding of Brazilian user behavior, betting trends, and digital marketing landscape.

What we offer :

1. Fully remote position – Work from anywhere in Brazil!
2. Competitive salary – Based on experience.
3. Ownership of key growth initiatives – Lead and shape digital marketing strategies.
4. Dynamic, fast-paced industry – Work with a global team of experts.
5. Opportunity to innovate – Test and optimize new acquisition channels.

About us :

North Star Network hosts sports fan communities across the world. We run sports media in over 30 countries, helping bettors make informed choices about their wagers and where to place them.

Our portfolio of websites cover football, cricket, boxing, MMA, e-sports, basketball and more. And to put that into numbers, the NSN has:

• 50+ websites
• Covering 40+ markets
• +80 employees & +300 freelancers