Concur Customer Marketing Intern

SAP IT Business Systeme; São Paulo; On-site; BRL 20,000 - 27,000; Full time

Job summary

SAP Concur Brazil is seeking a student/early talent in Marketing, Business, or Communications with a genuine interest in customer marketing and data-driven campaigns that drive growth.

You will build customer marketing programs to drive retention, cross-sell, and advocacy across the Brazil market, collaborating with Campaigns, Digital, Events, and ABM teams. Fluency in English and Portuguese is required.

Qualifications

• Creative, data-driven mindset and ability to turn insights into actionable marketing ideas.
• Strong organizational skills and comfort managing multiple activities and deadlines.
• Customer-oriented approach and genuine interest in building customer relationships.

Responsibilities

• Support the development and execution of customer marketing strategies focused on pipeline, cross-sell, and retention.
• Analyze campaign performance and contribute to program measurement to improve conversion rates and velocity.
• Consolidate and manage customer lifecycle marketing programs for Brazil.
• Maintain and grow the customer reference database, supporting case studies and video production.
• Collaborate with Campaigns, Digital, Events, and ABM teams to align activities and share best practices.
• Work with sales and product marketing teams to understand customer needs and market dynamics.

Skills

Data-driven mindset

Customer-centric

Cross-functional collaboration

Strong organizational skills

English and Portuguese fluency

AI tools familiarity

Tools

AI tools

Job description

You're studying Marketing, Business, Communications, or a related field — with a genuine interest in customer marketing and how data-driven campaigns drive growth.

• A creative, data-driven mindset and the ability to turn insights into actionable marketing ideas
• Strong organizational skills and comfort managing multiple activities and deadlines
• A customer-oriented approach and genuine interest in building customer relationships and advocacy
• Confidence working across teams and functions in a matrixed, international environment
• Good computer skills and comfort learning new tools and platforms quickly
• Fluency in English and Portuguese is required for this role

We also look for people who communicate clearly, keep the customer in mind, and enjoy finding smart solutions to problems — whatever stage of your career you're at.

In addition to the role-specific skills above, all student and early talent positions at SAP look for candidates who are open to working with AI tools — including agentic AI — to automate everyday tasks, prototype ideas, and build confidence in AI-assisted ways of working from day one.

What you'll build

You’ll work on customer marketing programs that drive retention, cross-sell, and advocacy across the SAP Concur Brazil market.

• Support the development and execution of customer marketing strategies focused on pipeline, cross-sell, and retention
• Analyse campaign performance and contribute to program measurement to improve conversion rates and velocity
• Consolidate and manage customer lifecycle marketing programs for Brazil
• Maintain and grow the customer reference database, supporting case study and video production
• Collaborate with Campaigns, Digital, Events, and ABM teams to align activities and share best practices
• Work alongside sales and product marketing teams to understand customer needs and market dynamics

Where you belong

The Marketing team at SAP Concur Brazil operates across local, regional, and global functions — giving you broad exposure to how marketing drives real business outcomes. You’ll work alongside experienced marketers and collaborate with teams across Campaigns, Digital, Events, and beyond. When you join SAP, you’ll be a part of SAP Next Gen — a global community of students and early professionals with access to mentors, development programmes, and peers.

Additional Information

About SAP
With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improves people’s lives.
As a leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone, regardless of background, feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.
SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or complete your application, please send an email with your request to the Recruiting Operations Team: [e-mail].
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
Qualified applicants will receive consideration for employment without regard to age, race, religion, national origin, ethnicity, gender (including pregnancy and childbirth), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.
Successful candidates might be required to undergo a background verification with an external vendor.
AI Usage in the Recruitment Process
For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.
Please note that any violation of these guidelines may result in disqualification from the hiring process.