Communications & Marketing Analyst

Jobtailor; Criciúma; Presencial; BRL 60 000 - 100 000; Tempo integral

Resumo da oferta

Jobtailor in Criciúma, Brazil is seeking a Public Relations specialist to develop and execute press office strategies, craft press releases, and build strong media relationships across local and national outlets.

The role requires a degree in Marketing, Communications, or related fields, plus experience in press relations and media monitoring. Strong organizational skills and proactive thinking are essential, with experience in design or fashion sectors considered a plus.

Qualificações

• Degree in Marketing, Communications, Journalism, Public Relations, or a related field
• Previous experience in press relations or public relations
• Knowledge of media monitoring tools
• Strong relationships with media and influencers
• Organizational skills, proactivity, and strategic thinking
• Experience in the architecture, design, lifestyle, or fashion sectors is a plus

Responsabilidades

• Develop and execute press office and public relations strategies
• Plan, write, and distribute press releases, media statements, and story pitches
• Build and maintain relationships with journalists, media outlets, and influencers
• Manage media contact lists and conduct follow-ups with local and national media
• Monitor, analyze, and report on results, including media clipping, reach, and earned media coverage
• Support reputation management and crisis communications

Descrição da oferta de emprego

• Develop and execute press office and public relations strategies
• Plan, write, and distribute press releases, media statements, and story pitches
• Build and maintain relationships with journalists, media outlets, and influencers
• Manage media contact lists and conduct follow-ups with local and national media
• Monitor, analyze, and report on results, including media clipping, reach, and earned media coverage
• Support reputation management and crisis communications

Requirements

• Degree in Marketing, Communications, Journalism, Public Relations, or a related field
• Previous experience in press relations or public relations
• Knowledge of media monitoring tools
• Strong relationships with media and influencers
• Organizational skills, proactivity, and strategic thinking
• Experience in the architecture, design, lifestyle, or fashion sectors is a plus

Core Competencies

Demonstrates expertise in developing and executing public relations strategies, including press release writing and media relationship management. Proficient in media monitoring and analysis to support reputation management and crisis communications.

Highest-signal resume keywords

• Press Relations Experience
• Media Monitoring Tools Knowledge
• Degree in Marketing, Communications, Journalism, or Public Relations
• Strong Media Relationships
• Strategic Thinking

ATS Optimization Keywords

Hard Skills

• Press Release Writing
• Media Statement Development
• Story Pitching
• Media Analysis
• Crisis Communications

Soft Skills

• Organizational Skills
• Proactivity

Industry Keywords

• Architecture Sector Experience
• Design Sector Experience
• Lifestyle Sector Experience
• Fashion Sector Experience