Associate Marketing Specialist / Junior Campaign Manager

SAS; São Paulo; Hybrid; BRL 90,000 - 140,000; Full time

Benefits offered by this job

Hybrid working model

Health and dental insurance

Wellness program

Language education support (GoFluent)

Paid holidays

Job summary

SAS in São Paulo, Brazil, is seeking an Associate Marketing Specialist / Junior Campaign Manager who will work hybrid in the LATAM Growth Marketing team. You will build integrated campaigns with global demand marketing partners, map campaigns to business goals, and drive multi-channel programs that enhance reputation and generate demand.

You’ll collaborate with cross-functional teams, analyze metrics, report ROI, and support security policies while embracing SAS values of curiosity and

Qualifications

• Minimum 3 years of experience in demand generating marketing or related function in technology or other business-to-business industry.
• Bachelor's Degree, preferably in Business, Marketing, Computer Science, or related discipline.
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.
• Excellent interpersonal and “soft” skills with demonstrated ability to build strategic working relationships at all levels of the organization.
• Excellent written, verbal, and visual communication skills, with the ability to effectively communicate with a wide variety of audiences including executives.
• Ability to convey in-depth knowledge of marketing metrics, including revenue, pipeline, and leads and be able to tell a story through the metrics.
• Demonstrated project management and meeting facilitation skills.
• You’re curious, passionate, authentic and accountable. These are our values and influence everything we do.
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.

Responsibilities

• Work collaboratively with global demand marketing counterparts and other key stakeholders to build integrated campaigns.
• Help to create a multi-channel, marketing campaign strategy that’s mapped to the strategic business goals and is part of a full customer journey program.
• Help develop the plan, and execute marketing campaigns that improve reputation and build demand.
• Design campaigns with the customer at the center, with relevant offers at each stage of the customer journey.
• Communicate the marketing strategy and campaign details to sales and marketing teams, and other key stakeholders across the organization.
• Analyze metrics and communicate results, including traffic and conversion statistics, lead generation, pipeline impact and return on investment.
• Deploy global campaigns within LATAM.
• Work collaboratively with campaign managers across LATAM.
• Eventually work as a key liaison to multiple organizations across SAS, including product marketing, content marketing, digital marketing, marketing sciences, communications, creative and more.
• Ensure all applicable security policies and processes are followed to support the organization's secure software development goals.
• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Skills

Demand generation

B2B marketing

Campaign management

Cross-functional collaboration

Analytical mindset

English & Spanish

Education

Bachelor's Degree in Business/Marketing

Tools

Salesforce

Marketing automation

Social media tools

Microsoft Office

Job description

Associate Marketing Specialist / Junior Campaign Manager Hybrid, São Paulo Brazil

We’re a leader in data and AI. Through our software and services, we inspire customers around the world to transform data into intelligence - and questions into answers.

If you're looking for a dynamic, fulfilling career with flexibility and a world-class employee experience, you'll find it here. We're recognized around the world for our inclusive, meaningful culture and innovative technologies by organizations like Fast Company, Forbes, Newsweek and more.

About the job

The Latam Growth Marketing team is seeking a Junior Regional Campaign Manager. We are looking for a seasoned B2B marketer with a passion for building and activating global multi-channel marketing campaigns that are innovative and differentiating in the market. This individual will be comfortable collaborating with a cross-functional, integrated marketing team and adept at leveraging analytical curiosity to understand the customer, the metrics and how to optimize for the best results.

If you are a modern, technology-first marketer who is highly effective at collaborating with global cross-functional teams, communicating at all levels of the organization, and acting as a trusted advisor to leadership, then this is the role for you!

As an Associate Marketing Specialist / Junior Campaign Manager you will:

• Work collaboratively with global demand marketing counterparts and other key stakeholders to build integrated campaigns
• Help to create a multi-channel, marketing campaign strategy that’s mapped to the strategic business goals and is part of a full customer journey program
• Help develop the plan, and execute marketing campaigns that improve reputation and build demand
• Design campaigns with the customer at the center, with relevant offers at each stage of the customer journey. Offers can extend to many channels, including web, social, webinars, live events and email
• Communicate the marketing strategy and campaign details to sales and marketing teams, and other key stakeholders across the organization
• Analyze metrics and communicate results, including traffic and conversion statistics, lead generation, pipeline impact and return on investment
• Deploy global campaigns within LATAM
• Work collaboratively with campaign managers across LATAM
• Eventually work as a key liaison to multiple organizations across SAS, including product marketing, content marketing, digital marketing, marketing sciences, communications, creative and more
• Ensure all applicable security policies and processes are followed to support the organization's secure software development goals.
• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Required qualifications

• Minimum 3 years of experience in demand generating marketing or related function in technology or other business-to-business industry.
• Bachelor's Degree, preferably in Business, Marketing, Computer Science, or related discipline.
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.
• Excellent interpersonal and “soft” skills with demonstrated ability to build strategic working relationships at all levels of the organization.
• Excellent written, verbal, and visual communication skills, with the ability to effectively communicate with a wide variety of audiences including executives.
• Ability to convey in-depth knowledge of marketing metrics, including revenue, pipeline, and leads and be able to tell a story through the metrics.
• Demonstrated project management and meeting facilitation skills.
• You’re curious, passionate, authentic and accountable. These are our values and influence everything we do.
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.

Additional competencies, knowledge and skills

• Demonstrated understanding of B2B technology concepts and target personas of analytics, data, AI and cloud.
• Experience working with a multi-national or global organization, collaborating across different cultures, time zones and geographies.
• Demonstrated understanding of marketing communication concepts/functions and software such as the Microsoft Suite of products, plus marketing tools including sales force automation, marketing automation, and social media tools.
• Ability to effectively communicate in both English and Spanish
• Ability to travel up to 10% of the time

Benefits Highlights

• Flexible working hours / Hybrid working model.
• Top class health and dental insurance, wellness program, language education support with GoFluent.
• Your well-being matters, and that's why we support all dimensions of your well-being by offering programs that reduce stress and distractions to help you remain healthy and productive.
• Paid holidays and end-of-year holiday break

You are welcome here.

At SAS, it’s not about fitting into our culture – it’s about adding to it. We believe our people make the difference. Our inclusive workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers.

Additional Information:

Job level will be determined based on the applicant's education, skills and experience. Resumes may be considered in the order they are received. SAS employees performing certain job functions may require access to technology or software subject to export or import regulations. To comply with these regulations, SAS may obtain nationality or citizenship information from applicants for employment. SAS collects this information solely for trade law compliance purposes and does not use it to discriminate unfairly in the hiring process

SAS only sends emails from verified “sas.com” email addresses and never asks for sensitive, personal information or money. If you have any doubts about the authenticity of any type of communication from, or on behalf of SAS, please [e-mail].