Senior Marketing Program Manager (IMEA Region)

Schweitzer Engineering Laboratories, Inc.; Manama; On-site; BHD 25,000 - 40,000; Full time

Benefits offered by this job

Competitive pay

Superior benefits

Annual flight tickets for expats

Job summary

Schweitzer Engineering Laboratories, Inc. in Manama, Bahrain seeks a Senior Marketing Program Manager to lead regional marketing programs for the IMEA region. You will coordinate campaigns across channels, develop regional strategies, and align with corporate priorities to accelerate growth.

The role requires 10+ years of B2B marketing experience, with at least 6 years leading regional marketing in a global organization, and strong cross-functional collaboration. Master’s degree is preferred.

Qualifications

• Bachelor’s degree in Marketing, Business, Economics, or related discipline.
• Master’s degree in marketing, business, or economics preferred.

Responsibilities

• Serve as the principal marketing liaison to SEL’s IMEA region, leading marketing programs and campaigns.
• Ideate, launch, and scale multi-channel campaigns, messaging, and marketing activities.
• Identify market trends and opportunities through analysis of marketing performance data.
• Develop reporting on marketing activities and campaigns to drive data‑driven decisions.
• Lead alignment of the regional marketing program with corporate priorities.
• Collaborate with Content Marketing, Operations, Digital Marketing, Events & Customer Education, and Technical Marketing teams.

Skills

B2B marketing

Campaign management

Data analysis

Cross-functional collaboration

Strategic planning

Education

Bachelor’s degree in Marketing, Business, Economics, or related discipline

Master’s degree in marketing, business, or economics

Job description

Schweitzer Engineering Laboratories provides complete power system protection, control, monitoring, automation, security and integration for utilities and industries worldwide.

We are looking for a Senior Marketing Program Manager to be based in our Manama, Bahrain office.

As a Senior Marketing Program Manager, you will have the opportunity to:

• Serve as the principal marketing liaison to SEL’s IMEA region, leading the development and execution of marketing programs and campaigns that support regional growth, with close coordination and alignment with regional leadership.
• Ideate, launch, and scale multi-channel campaigns, messaging, and marketing activities that advance regional objectives.
• Identify market trends and opportunities through analysis of marketing performance and engagement data.
• Develop detailed reporting on marketing activities and campaigns and making data-driven decisions to improve campaign results.
• Lead ongoing alignment of the regional marketing program with corporate, division, department, and stakeholder priorities.
• Collaborate closely with teams across Content Marketing, Operations, Digital Marketing, Events & Customer Education, and Technical Marketing.

This job might be for you if you have a:

• Bachelor’s degree in Marketing, Business, Economics, or a related discipline, along with 10+ years of B2B marketing experience, including at least 6 years leading a regional marketing strategy within a global organization.
• Proven track record experience designing and executing field and revenue marketing strategies that advance regional sales objectives and support organizational priorities.
• Demonstrated ability to work cross-functionally and build strong relationships across cultural, organizational, and global boundaries.
• High level of skill at approaching challenges systemically and navigating ambiguity to deliver clear, strategic solutions.
• Excellent written and verbal communication skills, with the ability to synthesize complex information from multiple sources and present it clearly to diverse audiences.
• Preferred Qualifications: Master’s degree in marketing, business, or economics.
• Marketing experience in the electric utility, energy, industrial, manufacturing, or engineering industries.

This is your chance to build your career with a global leader and innovator in the power protection industry.

Why SEL?

• Competitive pay.
• Superior benefits.
• Inspiring work.
• Top tier medical, prescription, dental, vision, life, and disability insurance.
• Varied leave plans like annual leaves, sick leaves, parental leaves etc. to maintain a healthy life balance
• Yearly flight tickets to home country for expat employees and their family members based on their eligibility
• Developmental programs like tuition assistance, internships, skill development courses and engineering development programs (EDP).
• Wellbeing benefits like free and confidential Employee Assistance Program (EAP) and reimbursable yearly gym membership
• International Travel Medical and Security Assistance to assist our traveling employees and accompanying family members worldwide

We provide and take care of our employees with outstanding benefits, competitive pay, challenging work, and a rewarding career.

Pay Range Data We base our starting pay offer on location and job-related factors such as candidate experience, training, knowledge, and skills.

SEL invents, designs, and builds digital products and systems that protect power grids around the world. This technology prevents blackouts and enables customers to improve power system reliability and safety at a reduced cost.

A 100 percent employee-owned company headquartered in Pullman, Washington, SEL has manufactured products in the United States since 1984 and now serves customers worldwide.

Our mission is simple: to make electric power safer, more reliable, and more economical.