B2C Tech Marketing Manager: GTM, Campaigns & Growth

Beijing Foreign Enterprise Management Consultants Co.,Ltd.; Manama; On-site; BHD 12,000 - 24,000; Full time

Job summary

Huawei in Manama, Bahrain is seeking a Marketing Manager to drive brand awareness and growth for the B2C consumer electronics lineup. You will own campaigns from market research through to post-campaign analysis, while coordinating with Product, Sales, and agencies.

The ideal candidate has 3+ years in B2C electronics marketing in the GCC, strong digital analytics skills, and fluent Arabic/English; Mandarin is a plus. The role emphasizes cross-functional collaboration and data-driven optimization.

Qualifications

• Minimum of 3 years of dedicated marketing experience within the B2C Consumer Electronics industry in GCC.
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Fluent in Arabic and English; Mandarin is a plus.

Responsibilities

• Own end-to-end marketing campaigns from research to post-campaign analysis.
• Develop and execute GTM strategies for new product launches.
• Oversee omnichannel marketing across digital and offline channels.
• Collaborate with Product, Sales, Design, and agencies to execute calendars.
• Analyze campaign metrics to optimize spend and strategy in real-time.

Skills

Campaign management

GTM strategy

Omnichannel marketing

Cross-functional collaboration

Data-driven optimization

Multilingual: Arabic & English

Mandarin Chinese (spoken & written)

Project management

Digital analytics tools

Content/creative briefing

Education

Bachelor’s degree in Marketing, Business Administration, or Communications

Tools

Google Analytics

Social listening tools

Job description

Huawei in Manama, Bahrain is seeking a Marketing Manager to drive brand awareness and growth for the B2C consumer electronics lineup. You will own campaigns from market research through to post-campaign analysis, while coordinating with Product, Sales, and agencies.

The ideal candidate has 3+ years in B2C electronics marketing in the GCC, strong digital analytics skills, and fluent Arabic/English; Mandarin is a plus. The role emphasizes cross-functional collaboration and data-driven optimization.