Senior Strategy Consultant

Customer Collective; Genk; Hybride; EUR 90 000 - 130 000; Plein temps

Résumé du poste

Dignify is seeking a Senior Strategy Consultant in Genk (hybrid) to help enterprise clients define growth strategies at the intersection of business, data, AI and technology.

You will lead senior stakeholder discussions, shape roadmaps and value realization, and partner with delivery teams to ensure strategies translate into measurable outcomes.

This role emphasizes advisory impact over reports, with responsibility for adoption and real business value.

Qualifications

• 8-10+ years of experience in strategy consulting or related advisory roles.
• Experience with enterprise clients and senior stakeholder facilitation.
• Strong ability to translate business challenges into strategic recommendations.

Responsabilités

• Develop growth strategies for enterprise customers at the intersection of business, data, and technology.
• Identify opportunities across acquisition, conversion, retention and engagement.
• Shape data, AI and MarTech strategies to accelerate performance.
• Build strategic roadmaps, value realization plans and capability roadmaps.
• Facilitate executive decision making and present recommendations to senior stakeholders.

Connaissances

Strategy consulting

Enterprise experience

Stakeholder management

Data & AI understanding

CRM/MarTech knowledge

Roadmaps & planning

Description du poste

Customer Growth | Data, AI & MarTech

Help organizations turn Data, AI & MarTech investments into real business growth. Many organizations have invested heavily in CRM, Data Platforms, Marketing Automation, Analytics and AI.

Location: Genk (Hybrid)

Position: Senior Strategy Consultant

At Dignify, we help enterprise organizations define customer growth strategies, identify the right priorities and ensure technology investments deliver results. Not through endless presentations or theoretical frameworks, but through strategies that are adopted, executed and create measurable impact.

We're looking for a Senior Strategy Consultant who thrives at the intersection of business strategy, customer experience, data and technology. Someone who enjoys helping senior stakeholders make better decisions and guiding organizations toward sustainable growth.

About the role

As a Senior Strategy Consultant, you help enterprise customers make better strategic decisions.

You operate at the intersection of business strategy, customer experience, data and technology.

You help organizations identify growth opportunities, prioritize investments, shape future capabilities and ensure strategic initiatives contribute to measurable business outcomes.

You are a trusted advisor for senior client stakeholders and a strategic sparring partner for Dignify’s delivery teams.

This is a consulting role focused on strategy, guidance and value realization. It is measured on value realized, not decks delivered.

You will not carry a sales quota or run delivery yourself. But as a senior member of a consultancy, you are expected to help grow the accounts and the practice you work in, and to stay close enough to delivery that the value you promised is protected.

Key Responsibilities

• Where can future customer growth come from?
• Which customer engagement initiatives will create the highest business impact?
• How can Data, AI and MarTech enable business objectives?
• Which investments should be prioritized and why?
• How do we move from technology adoption to business value realization?
• How should teams, governance and operating models evolve to support growth?
• How do we avoid fragmented initiatives and create scalable capabilities?
• Which metrics should define success?
• How do we turn recommendations into adoption, rather than another set of ideas that sit unused?

Your goal is to help clients make confident strategic decisions that drive sustainable growth and to see those decisions through to results they can measure.

What You Will Do

Develop customer growth strategies.

Work With Clients To Identify Growth Opportunities Across:

• Acquisition
• Conversion
• Retention
• Loyalty
• Customer Lifetime Value
• Customer Engagement

You combine business objectives, customer needs and market insights into clear strategic recommendations.

Shape Data, AI & MarTech strategy – advise clients on how data, AI and technology can accelerate business performance.

Examples Include:

• CRM Strategy
• Customer Data Strategy
• CDP Activation
• Marketing Automation Strategy
• Personalization Strategy
• Customer Intelligence
• Loyalty Strategy
• Measurement & Analytics
• AI Opportunity Assessments
• Customer Journey Strategy

Build strategic roadmaps – translate strategic ambitions into clear and actionable plans.

Examples Include:

• Transformation roadmaps
• Capability roadmaps
• Prioritized use-case portfolios
• Value realization plans
• Maturity roadmaps
• Investment recommendations
• Strategic decision frameworks

Advise on operating models & governance – technology investments succeed when organizations are structured to use them effectively.

You Support Clients In Defining:

• Governance models
• Roles & responsibilities
• Decision-making structures
• Ways of working
• Capability ownership
• Central versus local governance
• Prioritization processes

Facilitate executive decision making – you create clarity in complex environments.

You:

• Facilitate workshops
• Lead strategic discussions
• Present recommendations to senior stakeholders
• Build executive-ready business cases
• Challenge assumptions constructively
• Translate complexity into practical choices

You are comfortable engaging with marketing, digital, data, CRM, IT and executive leadership teams.

Partner with existing delivery teams – you work closely with Dignify specialists to ensure strategy translates into successful execution.

You collaborate with:

• Solution Architects
• Data Consultants
• CRM Consultants
• Marketing Automation Specialists
• Delivery Leads
• Client Leads

You define direction and priorities, while delivery teams bring those strategies to life. You stay engaged through delivery, not just at the strategy hand-off, so the outcomes you promised actually materialize.

Experience

What you’ll bring:

• 8-10+ years of experience in strategy consulting, customer strategy, CRM, MarTech, digital transformation or customer experience, with meaningful time spent as the lead advisor in the room, not supporting it.
• Experience working with enterprise organizations.
• Experience facilitating senior stakeholder discussions.
• Experience translating business challenges into strategic recommendations.
• Experience building roadmaps, business cases and strategic plans.
• Evidence that your strategies were actually adopted and delivered. References, not just deliverables.
• Fluency using AI tools yourself to prototype and pressure-test ideas, increasingly what separates a strategist from a slide.

Knowledge & Expertise

You Have a Strong Interest In The Role Of:

• Data
• AI
• CRM
• Customer Data Platforms
• Marketing Automation
• Personalization
• Digital Customer Engagement
• Analytics & Measurement
• Customer Experience
• Customer Lifecycle Management

You do not need to be a technical implementation expert, but you understand how these capabilities contribute to business growth.

Consulting Skills

You are:

• Strategically strong
• Analytical
• Curious
• Commercially aware
• Structured in your thinking
• Strong in stakeholder management
• Comfortable presenting to senior audiences
• Able to simplify complex topics
• Able to challenge constructively

What Success Looks Like

You are successful when:

• Clients make better strategic decisions.
• Strategic recommendations are adopted by stakeholders.
• Data, AI and MarTech investments generate measurable business value.
• Roadmaps are clear, focused and executable.
• Organizations improve their customer engagement capabilities.
• Executive stakeholders trust Dignify as a strategic advisor.
• Delivery teams receive clear direction and priorities.
• Your recommendations convert into signed delivery work for Dignify.
• You can point to specific outcomes, a metric that moved, a capability now running, that trace back to your work.

Practicalities

• Based in the Benelux, with hybrid working and regular time on client side.
• Fluent in English and in Dutch.
• Reports into the Dignify management team, works alongside client and delivery teams.

Why Join Dignify

You’ll work alongside experts in Data, AI, CRM and Marketing Automation, helping leading organizations solve complex growth challenges.

At Dignify, you’ll find:

• Challenging enterprise clients
• The opportunity to shape strategic decisions at executive level
• A team of specialists who love sharing knowledge
• A culture with plenty of autonomy and trust
• The freedom to focus on impact rather than politics
• The chance to help build and grow a rapidly evolving practice around Data, AI and Customer Growth

Most importantly, you’ll be part of a company where strategy isn’t an academic exercise. It’s about making better decisions that create measurable outcomes.

About Dignify

At Dignify, we empower businesses with scalable, innovative MarTech solutions designed to enhance customer interactions and drive business growth.

With 85+ experts, we specialize in optimizing marketing automation, CRM, CDP, and e-commerce platforms, blending strategic insight with technical excellence to maximize ROI. Whether it’s crafting dynamic, high-performance webshops or reimagining your digital value proposition, we are a trusted partner for long-term success.

Our mission is to boost the business performance of our ambitious customers through relevant and valuable digital products and services.

Founded in 2018.

Co-workers 85+.