Search Engine Optimization Expert

AirAdvisor; Brussel; À distance; EUR 50 000 - 70 000; Plein temps

Avantages offerts par ce poste

Flexible working hours

Paid Time Off & Public Holidays

Annual pay review and performance bonuses

Professional growth opportunities

Résumé du poste

A growing international startup is seeking a Senior SEO Expert to join their remote team. The role involves developing and implementing innovative SEO strategies, optimizing web content, and performing technical audits. The ideal candidate will have several years of experience in SEO, particularly in the EU, UK, and US/Canada markets. Responsibilities also include managing a team, monitoring performance metrics, and contributing to the company's growth. Join us to redefine air travel compensation and make an impact!

Qualifications

• Several years of hands-on SEO experience in EU, UK, or US/Canada markets.
• Strong experience in AI-Driven Optimization projects in SEO.
• Proven track record of raising organic traffic with solid ROI.

Responsabilités

• Develop and implement SEO strategies for organic search visibility.
• Optimize website content and structure for target keywords.
• Perform technical SEO audits to resolve website issues.
• Monitor and report on performance with analytics tools.
• Manage a team of 6.

Connaissances

AI-Driven Optimization

Keyword research

Data analysis

On-page SEO

Technical SEO

Link-building outreach

Competitive analysis

Problem-solving

Communication skills

Formation

Degree in marketing or equivalent

Outils

SEMrush

Ahrefs

Google Search Console

Screaming Frog

Description du poste

*Please apply to the job ONLY if you have relevant experience in the EU/UK or US/Canada markets*

✈️ Join AirAdvisor – Innovate, Lead, and Make an Impact, and work remotely from anywhere in the world✈️

About Us

✈️At AirAdvisor, we are dedicated to ensuring air travelers receive the compensation they are entitled to for flight disruptions. Whether it’s a delay, cancellation, missed connection, or an airline-related issue like overbooking. We operate in the EU, the UK, the US, and other international markets, with a focus on protecting air passenger rights worldwide. We have successfully processed over 600,000 claims for clients from 221 countries, earning a 4.6-star rating based on over 30,000 reviews. Operating in 21 languages, AirAdvisor is an ambitious and fast-growing startup with a clear vision for international expansion. We plan to reach 1 million claims by the end of 2026.✈️

About The Role

We are seeking an SEO Expert eager to utilize their skills in the growing startup environment. The ideal candidate will have a proven track record in driving SEO strategies in a multinational setting. In this role, you will report directly to the CEO and collaborate with marketing, growth products, content creators, and development teams to develop and implement the optimal SEO strategy for our company.

What You Will Do:

• Develop and implement SEO and website promotion strategies: Craft comprehensive SEO plans to enhance organic search visibility and drive qualified traffic. Conduct comprehensive keyword research and opportunity analysis to identify target search terms. Build and execute local search strategies using citation building and local listings.
• Optimize website content: Ensure on-page elements like meta tags, headings, descriptions, and internal linking and content are optimized for target keywords. Identify relevant keywords that align with user intent and business objectives. Prepare the structure and semantics for new pages and products. Create dedicated landing pages and optimize all on-page elements for target keywords. Develop link-building outreach programs through relevant content, social shares, and networking.
• Test landing page variations, new content, and promotional campaigns through A/B testing.
• Perform technical SEO audits: Analyze website architecture, page speed, mobile responsiveness, and crawlability to identify technical issues and work with the development team to fix HTML, URL, and crawlability problems.
• Implement AI-Driven Optimization projects in all aspects of SEO.
• Monitor and report on performance: Track and analyze search performance using analytics tools and third‑party metrics such as Google Analytics and Google Search Console. Monitor rankings, backlink profiles, and search queries through various tools.
• Prepare and present strategic reports on initiatives, results, and recommendations.
• Forecast the SEO budget and assess the cost effectiveness.
• Collaborate with cross‑functional teams: Implement SEO best practices by working with content creators, developers, and marketing and growth product teams.
• Manage the team of 6.

What You Bring:

• Experience: Several years of hands‑on SEO experience in the EU, UK, and/or US/Canada markets, preferably in the TravelTech, LegalTech, or related sectors. We would like to review and discuss your portfolio of accomplishments and case studies in detail.
• Strong experience in the implementation of AI-Driven Optimization projects in all aspects of SEO.
• Track record of raising organic traffic and business metrics such as CPA, ROI, etc. through SEO activities.
• Data analysis and problem‑solving aptitude to derive insights from statistics and report on them to the CEO to make informed decisions on the SEO performance optimization.
• Technical proficiency: Proven experience with SEO tools such as SEMrush, Ahrefs, Moz, Google Search Console, and Screaming Frog.
• Expert knowledge of on‑page and technical SEO best practices.
• Strong keyword research and competitive analysis abilities.
• Experience with link‑building outreach programs for topical, recent, and evergreen links.
• Knowledge of local search techniques like Google My Business and Citations. Familiarity with using databases for citation and backlink auditing.
• Proficiency in HTML, CSS for Audit, and fixing common technical problems.
• Experience in landing page variations testing and new content or promotional campaigns through A/B testing.
• Educational background: A degree in marketing or equivalent. If you do not hold a related degree, we expect you to demonstrate your technical skills and willingness to engage in continuous professional development through additional SEO and marketing‑related courses completed and certificates obtained.
• Excellent written and verbal communication skills for reporting and collaboration.
• Fluency in English.

Preferred Experience:

• LegalTech, TravelTech, and Travel Arrangements industries.

Why You’ll Love Working With Us:

• We are a remote‑first culture with flexible start and end times. Your working hours will be easily registered in our time‑tracking application, allowing you to adjust your working day according to your needs and capacities.
• You can work from anywhere in the world.
• Paid Time Off & Public Holidays, because work‑life balance matters.
• Annual pay review and performance‑based bonuses.
• Professional Growth Opportunities: work on a global expansion and new market entry.
• Dynamic work and a chance to learn how to utilize your skills in an absolutely new way.
• Supportive Team Culture: Work with smart, passionate, and friendly colleagues who value collaboration.
• International Team - our colleagues are located in 15 countries around the globe.

Job Type

Contract

While we do not provide a standard employment contract in your country of residence, we aim to establish a stable and long‑term partnership. For this reason, we offer an indefinite‑term contract arrangement.

Our Recruitment Process:

• Application screening: If your profile matches our current business needs, our Talent Acquisition Manager will reach out to you and request a one‑to‑two‑page portfolio of your biggest successes. Based on your achievements, they will determine the next step in our process: an HR interview.
• HR interview: Before meeting with our Talent Acquisition manager, please conduct research on our company and the industry we operate in, and be prepared to discuss your achievements in detail.
• Interview with the CEO: Our CEO will discuss your functional experience, achievements, and technical skills in even more depth.
• Reference check: Before we invite you to join our company, we will conduct a reference check with two of your previous managers and one of your senior colleagues with whom you have worked closely on your most successful projects.

If you're ready to take on a high‑impact role in a fast‑growing company, apply now, and let's redefine air travel compensation together!

✈️ Join us and bring LegalTech & TravelTech innovation to the next level!✈️

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