Remote: B2C Growth & App Engagement Lead

Jobgether SRL; Belgique; Remote; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Remote work from anywhere

Full-time contractor position

Budget for experimentation

AI analytics stack access (Claude, Mix

Job summary

Jobgether SRL is seeking a Head of B2C Growth based in Belgium to own the full growth engine from acquisition to retention, including activation and lifetime value. You will lead multichannel strategies across search, social, email, push, and apps, with a focus on the mobile app as the primary channel.

You will manage growth budgets, guide paid media specialists, and partner with Product and Marketing. Expect a hands-on role with experimentation and scalable playbooks for 2027 and beyond.

Qualifications

• Proven track record of growing B2C products across channels and markets.
• Broad multichannel growth experience with ownership of multiple acquisition and lifecycle channels.
• Demonstrated app growth experience including user acquisition and retention.
• Strong understanding of cohorts, lifecycles, segmentation, retention, reactivation, and LTV.
• Hands-on operator who can build strategies, launch campaigns, and analyze performance without heavy reliance on agencies.

Responsibilities

• Define and execute the B2C growth strategy across channels, markets, and budgets with data-guided investment decisions.
• Build and optimize multichannel acquisition programs and track key metrics (CPL, CAC, payback).
• Strengthen the link between educational content and high-intent property searches to drive conversions.
• Make the mobile app a core growth channel, driving installs, adoption, and retention.
• Lead and develop paid media specialists with clear goals and accountability.
• Collaborate with Product and nurturing teams to prioritize high-impact initiatives.

Skills

Multichannel growth

Paid media

App growth

Data-driven decisions

Team leadership

AI fluency

English communication

Tools

Claude (Cowork & Code)

Mixpanel

HubSpot

Job description

Jobgether SRL is seeking a Head of B2C Growth based in Belgium to own the full growth engine from acquisition to retention, including activation and lifetime value. You will lead multichannel strategies across search, social, email, push, and apps, with a focus on the mobile app as the primary channel.

You will manage growth budgets, guide paid media specialists, and partner with Product and Marketing. Expect a hands-on role with experimentation and scalable playbooks for 2027 and beyond.