Programmatic Expert

Wppmedia; Brussel Hoofdstad; On-site; EUR 40,000 - 60,000; Full time

Benefits offered by this job

Flexible work arrangements

Competitive salary

Continuous learning and training

Team and networking events

Job summary

Wppmedia is seeking a programmatic expert to join their team in Brussels. This role involves collaborating with client management to devise programmatic strategies that align with clients’ media objectives.

The ideal candidate has 1-3 years of experience in programmatic buying and possesses excellent communication skills in English, French, and/or Dutch. The position offers flexible work arrangements and a competitive salary.

Qualifications

• 1-3 years of experience with programmatic buying in different DSP’s.
• Good verbal and written communication skills in English, French, and/or Dutch.
• Ability to manage multiple tasks while maintaining productivity.

Responsibilities

• Define KPI’s collaboratively and build programmatic strategies.
• Ensure the application of GroupM Programmatic Excellence on clients’ campaigns.
• Optimize programmatic campaigns across various buying platforms.
• Maintain brand safety and brand suitability for clients.

Skills

Programmatic buying

Communication skills in English

Detail-oriented

Team player

Task management

Education

Master or Bachelor level in marketing, digital innovation or business-related studies

Tools

The Trade Desk

DV360

Xandr

Amazon DSP

Teads Ads Manager

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Overview

As a programmatic expert, you will be part of the WPP Media programmatic community. You will work closely with the client management teams from all WPP Media's agencies to suggest programmatic strategies and tactics that are in line with the overall media objectives of our clients.

Key Responsibilities and Accountabilities

• Define KPI’s in collaboration with the digital planners and build the best programmatic strategy & tactical plan to achieve the client’s marketing objectives.
• Making sure that GroupM Programmatic Excellence is followed and applied to our clients’ campaigns.
• Being able to set up and optimize programmatic campaigns in different buying platforms (The Trade Desk, DV360, Xandr, Amazon DSP, Teads Ads Manager, etc.)
• Ensure a maximum of brand safety & brand suitability for our clients
• Working on a few side projects helping the business development of Nexus Media Solutions.

Job Skills & Requirements

• Master or Bachelor level in marketing, digital innovation or any business-related studies. Work experience is not required.
• You have 1-3 years of experience with programmatic buying in different DSP’s, or in any biddable expertise.
• You are well organized and have an eye for detail.
• You are team player with a naturally positive attitude and eager to learn.
• You have the ability to maintain a high level of productivity, manage multiple tasks at the same time and keep your stress level under control.
• Very good verbal and written communication skills in English, French and/or Dutch.

Offer

• Flexible work arrangements
• Competitive salary and employee privileges
• Continuous learning and training within WPP Media's network
• Team and networking events