Program Advisor Executive Education

Antwerp Management School; Antwerpen; Sur place; EUR 40 000 - 60 000; Plein temps

Résumé du poste

Antwerp Management School is seeking a Business Developer B2C - Executive Education to engage advanced professionals and guide them from initial interest to registration. You will own the total sales funnel and work with the AMS-team to drive the program's success.

You will build relationships, understand executive learning needs, and feed insights to marketing and program owners. MS Office proficiency and a Bachelor’s degree are expected.

Qualifications

• Fluent in English and Dutch with strong communication skills.
• At least 2 years of commercial or recruitment experience.
• Bachelor's degree; comfortable in a business school environment.

Responsabilités

• Receive and categorize inbound leads by interest and readiness to purchase.
• Keep leads engaged, provide value, address concerns, and respond timely.
• Collaborate with program owners to tailor approaches to participant needs.
• Manage the full engagement process up to registration.
• Proactively refine methods and campaigns to optimize conversion.
• Provide feedback to marketing and program owners to tune content.

Connaissances

English & Dutch communication

MS Office

Commercial or recruitment experience

Formation

Bachelor's degree

Description du poste

Our sales team consists of a diverse group of colleagues with various responsibilities, all working towards the same goal: engaging with our customer in the most efficient and effective way, ensuring a seamless and personalized experience. Therefore, the team is organized according to our 3 target audiences: young professionals, advanced professionals and organizations. As a Business Developer B2C - Executive Education, you work for the target group ‘advanced professionals’. You will develop and maintain relationships with these professionals assisting them in finding a certified learning program that aligns with their requirements and aspirations. This means that you guide prospects from their initial interest to a point where they are ready to register for a course. You have full responsibility of the total sales funnel – starting from a qualified sales lead till registration. By building and nurturing strong relationships with interested professionals and the whole AMS-team, you will play a vital role in the success of the team.

What will you do?

• You receive leads from the Inbound lead representative, and you categorize them based on their level of interest, engagement, or readiness to purchase
• You keep the leads engaged to move them further down the sales funnel by consistently providing value, addressing concerns, and answering questions in a timely and helpful manner.
• You interact closely with the program owners of your product portfolio and will gain valuable insights into the program's unique selling points (USPs) and tailor your approach to effectively address potential participants' needs and aspirations.
• You manage the total engagement process until registration of contact.
• Your proactivity and process-driven mindset enables you to continuously improve and develop methods, procedures, and strategies that optimize the conversion process.
• You give feedback to marketing and program owners to help tune marketing campaigns and to create the right communication content and flows in all stages of the funnel.

Profile

• You are familiar with a business school environment
• You have at least 2 years of commercial or recruitment experience
• You understand the learning needs of executive professionals and follow the lifelonglearning trends to have meaningful conversations
• You are confident in an advisory role towards prospects
• You are eager to learn and you can work independently
• You have knowledge of MS Office
• You have good communication skills (oral and written) in both English and Dutch
• You hold at least a Bachelor's degree