Product Manager, Mass Market — Energy & Smart Home

TotalEnergies Group; Sint-Laureins; On-site; EUR 70,000 - 110,000; Full time

Job summary

TotalEnergies Group in Belgium seeks an experienced Product Manager Mass Market to drive product strategy for Power & Gas and the smart home ecosystem. You will balance customer value with financial impact, lead cross-functional teams, and guide initiatives from concept to market.

You will work with IT, Pricing, and Energy Trading to translate business needs into actionable requirements, monitor performance, and shape the customer journey with data-driven insights.

Qualifications

• Master’s degree or equivalent; 6+ years of marketing experience in a customer-centric organization.
• Good knowledge of the Belgian energy market, energy management, and finance.
• Strong knowledge of Excel, Outlook, PowerPoint, and Word.
• Proficient in SQL / Database management and business case engineering.
• Familiar with Product Management methodologies and Design Thinking.

Responsibilities

• Define Product management vision and ambition aligned with the business strategy.
• Define and implement tactical actions to reach acquisition and churn objectives.
• Strive for continuous improvement of the product portfolio with a data-driven, customer-centric mindset.
• Define best practices through AB-testing, data analysis, research and other methodologies.
• Translate insights and knowledge into customer value propositions.
• Build business cases and defend vision with stakeholders in marketing, finance and operations.
• Monitor performance of propositions and adjust offers, features, promotions, processes, and positioning.
• Work with IT, Pricing, Energy Trading to translate requirements into IT and energy management needs.
• Identify new trends and opportunities to capitalize on them.
• Support and feed the Product Marketing Analyst.
• Own the Product Catalog tool and manage strategic partnerships.

Skills

Product management

Data analysis

AB-testing

Stakeholder management

Leadership

Storytelling

Communication

SQL

Excel

Outlook

PowerPoint

Word

Education

Master’s degree or equivalent

Tools

SQL

Database management

Excel

Outlook

PowerPoint

Word

Job description

TotalEnergies Group in Belgium seeks an experienced Product Manager Mass Market to drive product strategy for Power & Gas and the smart home ecosystem. You will balance customer value with financial impact, lead cross-functional teams, and guide initiatives from concept to market.

You will work with IT, Pricing, and Energy Trading to translate business needs into actionable requirements, monitor performance, and shape the customer journey with data-driven insights.