Paid Media Creative Strategist (Africa/Europe)

Ali Aydi; Brussel Hoofdstad; Hybrid; EUR 65,000 - 90,000; Full time

Job summary

Ali Aydi is seeking a Paid Media Creative Strategist to shape ad concepts across multiple brands. You will ideate, brief, and analyze performance while coordinating with designers, editors, copywriters, media buyers, and account managers.

Ideal candidates have 5+ years in strategic marketing and brand development, strong copywriting and project management, exceptional organization, and English communication at C-level; must be available for full-time PST hours (EST acceptable) in a global remote

Qualifications

• 5+ years of experience in strategic marketing, brand development, and/or management
• Strong project management and copy writing / editing skills
• Extremely organized, dependable, and proactive in communication
• Confident in managing timelines and juggling multiple projects and tasks at once
• Excellent (C-level) English communication and project management skills
• Ability to work full-time PST aligned (EST acceptable)

Responsibilities

• Understand customer pain points, desired outcomes, objections, and buying motivations
• Identify new creative angles and testing opportunities
• Develop hooks, headlines, ad concepts, and messaging directions
• Write clear briefs for static ads, videos, and other creative formats
• Make sure each brief clearly explains audience, message, concept, and visual direction
• Review ad performance and identify patterns across angles, formats, audiences, etc
• Understand why a creative may be working or underperforming
• Recommend iterations, new concepts, and future tests based on performance
• Keep track of what has already been tested to avoid repetitive ideas
• Manage multiple brands, briefs, revisions, and deadlines
• Collaborate with designers, editors, copywriters, media buyers, and account managers
• Stay aware of advertising trends while keeping ideas relevant to each brand

Skills

Strategic marketing

Brand development

Project management

Copywriting

English communication

Job description

We are hiring a Paid Media Creative Strategist for our client, a digital marketing agency, to support ad concept ideation, creative briefing, and performance analysis across multiple brands. The ideal candidate has 5+ years of strategic marketing and brand development experience, strong copywriting and project management skills, and the ability to work full-time PST hours (EST acceptable).

Core Tasks:

• Understand customer pain points, desired outcomes, objections, and buying motivations
• Identify new creative angles and testing opportunities
• Develop hooks, headlines, ad concepts, and messaging directions
• Write clear briefs for static ads, videos, and other creative formats
• Make sure each brief clearly explains audience, message, concept, and visual direction
• Review ad performance and identify patterns across angles, formats, audiences, etc
• Understand why a creative may be working or underperforming
• Recommend iterations, new concepts, and future tests based on performance
• Keep track of what has already been tested to avoid repetitive ideas
• Manage multiple brands, briefs, revisions, and deadlines
• Collaborate with designers, editors, copywriters, media buyers, and account managers
• Stay aware of advertising trends while keeping ideas relevant to each brand

Must Haves:

• 5+ years of experience in strategic marketing, brand development, and/or management
• Strong project management and copy writing / editing skills
• Extremely organized, dependable, and proactive in communication
• Confident in managing timelines and juggling multiple projects and tasks at once
• Excellent (C-level) English communication and project management skills
• Ability to work full-time PST aligned (EST acceptable)

Nice to Haves:

• Background working with ecommerce companies and brands

Tags

Marketing Ads Creative Strategist Creative Strategist Digital Marketing Strategist Marketing Strategist Brand Strategist

Details

Who may apply 111 countries, Tunisia included As the board states it — check the description for country or time-zone limits.

Open until 6 Jan 2027

Languages english

Occupation Marketing & communication

Reference trytalenthackers

Other requirements Applicant location: 111 countries (Tunisia included) — Albania, Algeria, Andorra, Angola, Austria, Belarus, Belgium, Benin, Time zones: UTC-1 to UTC+6