Marketing Manager Personal Care EMEA

Dow; Seneffe; Sur place; EUR 80 000 - 110 000; Plein temps

Avantages offerts par ce poste

Competitive base pay

Bonus opportunity

Employee stock purchase program

Résumé du poste

Dow Personal Care, part of Dow Consumer Solutions, seeks a Marketing Manager, Personal Care EMEA to lead growth strategies across Europe, the Middle East and Africa. The role focuses on optimizing the 4Ps, developing multi-year marketing plans, and partnering with Sales, TS&D, R&D and Product Management to commercialize innovations.

You will drive customer engagement, create strong value propositions, and influence cross-functional teams in a complex global organization, translating market

Qualifications

• Master’s degree required; 8+ years in marketing, product management, or related roles in B2B markets.
• Experience in Personal Care ingredients or adjacent markets is strongly preferred.
• Strong understanding of commercialization, innovation management and product launches.

Responsabilités

• Lead Market Management Teams to define and execute segment growth strategies and optimize the 4Ps.
• Develop 1–3 year marketing plans, growth roadmaps and value propositions.
• Collaborate with TS&D, R&D, Product Management and Sales to assess opportunities and commercialize innovations.
• Drive customer engagement and profitable growth while aligning with sustainability and regulatory developments.

Connaissances

Strategic marketing

Customer focus

Product launches

Stakeholder management

Data-driven insights

Digital marketing

Project management

Formation

Master’s degree in Chemistry or related field

Description du poste

At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet. Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place.

About you and this role

Dow Personal Care, part of Dow Consumer Solutions, partners across the Beauty & Personal Care value chain to develop innovative, sustainable, and high-performing solutions for leading personal care brands worldwide. We are seeking a Marketing Manager, Personal Care EMEA to join our team. The preferred location is Seneffe, Belgium; Antwerp, Belgium and Milan, Italy may also be considered. In this strategic regional role, you will lead the development and execution of growth strategies across Europe, the Middle East, and Africa. Working closely with Sales, Technical Service & Development (TS&D), R&D, Product Management, and Business Communications, you will identify growth opportunities, accelerate commercialization of innovations, strengthen customer engagement, and drive profitable business growth. The successful candidate combines strong business acumen, market insight, and customer focus with the ability to influence cross-functional teams in a complex global organization. You are energized by translating market trends, customer needs, innovation, and sustainability into commercial success.

Responsibilities

• Lead Market Management Teams (MMTs) to define and execute segment growth strategies and optimize the 4Ps (Product, Price, Place, Promotion).
• Develop and implement one-to-three-year marketing plans, growth roadmaps, and value propositions aligned with business objectives.
• Partner with TS&D, R&D, Product Management, and Sales to assess, prioritize, and commercialize innovation opportunities. Conduct market assessments, competitive intelligence, customer segmentation, and value chain analyses to identify growth opportunities and support portfolio decisions.
• Build strong relationships with customers, channel partners, and industry stakeholders to strengthen market position and customer intimacy.
• Lead commercialization activities, including product launches, customer value propositions, market introduction plans, and sales enablement.
• Integrate sustainability trends, regulatory developments, and digital customer engagement initiatives into growth strategies and marketing execution.

Qualifications

• Master’s degree in Chemistry, Chemical Engineering, Materials Science, Engineering, Marketing or a related field.
• Minimum 8 years of experience in marketing, product management, business development, commercial leadership, or related roles, with a proven track record of developing and executing growth strategies in B2B markets.
• Experience in Personal Care ingredients, specialty chemicals, or adjacent innovation-driven B2B markets is strongly preferred, including responsibility for market strategy, portfolio management, innovation commercialization, or business development.
• Strong understanding of commercialization, innovation management, product launches, portfolio strategy, and translating customer and market insights into successful business outcomes.
• Experience engaging customers at both strategic and technical levels and building strong relationships across the value chain.
• Proven ability to influence stakeholders across functions, regions, and organizational levels within a matrix organization.
• Knowledge of sustainability trends and regulatory developments impacting the Personal Care industry is an advantage.

Your skills

• Strategic marketing and commercial mindset, with the ability to translate market insights into growth opportunities and business results.
• Strong customer focus and relationship-building skills, with the ability to develop compelling value propositions.
• Experience commercializing innovations and supporting successful product launches.
• Effective stakeholder management and influence across cross-functional, global, and matrixed organizations.
• Strong analytical, problem-solving, and decision-making skills, leveraging market intelligence and data-driven insights.
• Excellent project management, communication, and execution skills, with the ability to manage multiple priorities and drive results.
• Proficiency in digital marketing, including SEO, SEM, social media, and email campaigns, to drive engagement and growth.

Benefits – What Dow offers you

We invest in you. Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career.You bring your background, talent, and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.

Here are just a few highlights of what you would be offered as a Dow employee:

• Equitable and market-competitive base pay and bonus opportunity across our global markets, along with locally relevant incentives.
• Benefits and programs to support your physical, mental, financial, and social well-being, to help you get the care you need...when you need it.
• Competitive retirement program that may include company-provided benefits, savings opportunities, financial planning, and educational resources to help you achieve your long term financial-goals.
• Employee stock purchase programs (availability varies depending on location).
• Student Debt Retirement Savings Match Program (U.S. only).
• Dow will take the value of monthly student debt payments and apply them as if they are contributions to the Employees’ Savings Plan (401(k)), helping employees reach the Company match.
• Robust medical and life insurance packages that offer a variety of coverage options to meet your individual needs.
• Travel insurance is also available in certain countries/locations.
• Opportunities to learn and grow through training and mentoring, work experiences, community involvement and team building.
• Workplace culture empowering role-based flexibility to maximize personal productivity and balance personal needs.
• Competitive yearly vacation allowance.
• Paid time off for new parents (birthing and non-birthing, including adoptive parents).
• Paid time off to care for family members who are sick or injured.
• Paid time off to support volunteering and Employee Resource Group’s (ERG) participation.
• Wellbeing Portal for all Dow employees, our one-stop shop to promote wellbeing, empowering employees to take ownership of their entire wellbeing journey.
• On-site fitness facilities to help stay healthy and active (availability varies depending on location).
• Employee discounts for online shopping, cinema tickets, gym memberships and more.
• Transportation allowance (availability varies depending on location)
• Meal subsidiaries/vouchers (availability varies depending on location)
• Carbon-neutral transportation incentives e.g. bike to work (availability varies depending on location)

Domestic and international travel may be required.

No relocation support is available for this position.

Please provide your application in English.

About Dow

Dow (NYSE: DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 30 countries and employ approximately 36,000 people. Dow delivered sales of approximately $43 billion in 2024. References to Dow or the Company mean Dow Inc. and its subsidiaries. Learn more about us and our ambition to be the most innovative, customer‑centric, inclusive and sustainable materials science company in the world by visiting www.dow.com.

As part of our dedication to inclusion, Dow is committed to equal opportunities in employment. We encourage every employee to bring their whole self to work each day to not only deliver more value, but also have a more fulfilling career. Further information regarding Dow's equal opportunities is available on www.dow.com.

Dow is a company of more than 36,500 global innovators, believers and solutions providers. We are a diverse community marked by respect, integrity, and a desire to make the world a better place. A career at Dow is an invitation to explore, create, and make valuable contributions to human progress.