Marketing Director

Novellas Healthcare; Brussel Hoofdstad; On-site; EUR 120,000 - 180,000; Full time

Job summary

Novellas Healthcare is seeking a Marketing Director Benelux for a European biopharmaceutical company. You will translate global strategies into a local Benelux plan and lead the Marketing Team to deliver successful product launches across the region.

You will work closely with Sales, Medical Affairs and international teams, shaping the local strategy, KPIs and cross-channel execution while contributing to the Leadership Team and continued growth of the Benelux organisation.

Qualifications

• 10+ years in pharmaceutical marketing
• Benelux market knowledge and local execution
• Proven track record of successful product launches
• Experience with multichannel launches and channel integration
• Strong leadership and people-management experience
• Excellent stakeholder management, incl. KOLs
• Ability to align Marketing, Medical Affairs, Sales and HQ
• Fluency in Dutch, French and English

Responsibilities

• Lead the Marketing Team and implement marketing strategies and plans across the Benelux Brand Team.
• Develop and implement the Benelux marketing strategy and launch plans with Global and EU&I teams.
• Lead product launches and develop launch plans that reflect Benelux needs and global strategy.
• Use a targeted mix of channels to maximise launch impact.
• Define KPIs for marketing activities and monitor performance and execution.
• Ensure cross-functional collaboration with Medical Affairs, Sales and HQ.
• Build relationships with external stakeholders and key opinion leaders.
• Contribute to Leadership Team and Benelux growth and development.
• Develop and mentor the Marketing Team, including Brand Manager.

Skills

Leadership

Stakeholder mgmt

Multichannel launches

Strategic thinking

Team development

Cross-functional collaboration

Multilingual Dutch/French/English

Job description

Novellas Healthcare is a specialist recruitment partner in healthcare and life sciences. Drawing on our industry knowledge and a thorough selection process, we connect experienced professionals with roles that match their expertise and ambitions. We provide personal guidance and a clear understanding of the role and organisation, helping you make an informed next career move.

We are looking for a Marketing Director Benelux on behalf of a European biopharmaceutical company. The organisation operates in a dynamic, science-driven environment and is further developing its activities and portfolio across the Benelux.

For an experienced marketing professional, this is an opportunity to help shape the Benelux marketing strategy, deliver successful product launches and play an important role within the local Leadership Team.

As Marketing Director Benelux, you will be responsible for developing and executing the marketing strategy and launch plans for the portfolio across the Benelux.

You will translate international strategies into a strong local approach tailored to the specific characteristics of the Benelux market, combining strategic insight with a clear focus on execution and results.

You will lead the Marketing Team and work closely with Sales, Medical Affairs and other functions within the local organisation, while acting as a link with European and global teams.

As a member of the Leadership Team, you will also contribute actively to the organisation’s continued growth and development.

Key responsibilities:

• Lead the Marketing Team and ensure effective implementation of marketing strategies and plans across the Brand Team.
• Develop and implement the Benelux marketing strategy and launch plans in collaboration with the Global and EU&I teams.
• Lead product launches and develop clear launch plans that reflect the specific requirements of the Benelux market while remaining aligned with the global strategy.
• Use a targeted mix of channels to maximise the impact and success of product launches.
• Define clear KPIs for key marketing activities and closely monitor performance and execution.
• Ensure strong cross-functional collaboration with Medical Affairs, Sales and other relevant functions at affiliate level and at the international headquarters.
• Build lasting professional relationships with relevant external stakeholders and key opinion leaders (KOLs).
• As an active member of the Leadership Team, contribute to the further growth and development of the Benelux organisation.
• Build, lead and develop a high-performing Marketing Team, with direct responsibility for the Brand Manager.
• Work with local and global Quality Assurance and Pharmacovigilance functions to ensure compliance with relevant Benelux requirements.
• Work alongside the General Manager to ensure that relevant GxP-related activities are carried out in accordance with global policies and local requirements.

Your professional profile:

• You have at least 10 years of experience in the pharmaceutical industry, with the majority of your career spent in marketing roles.
• You have in-depth knowledge of the Benelux market and understand how to translate international strategies successfully into local market execution.
• You have a proven track record of successful product launches and have personally developed and executed marketing and launch strategies.
• You have experience with multichannel launches and know how to integrate different channels to support a successful launch.
• You bring relevant leadership and management experience, with the ability to coach, develop and motivate team members.
• You are skilled in stakeholder management and confident in engaging with KOLs and other external stakeholders.
• You work effectively across functions and can align Marketing, Medical Affairs, Sales and international stakeholders around a shared strategy.
• You are a self-starter who takes ownership independently and thrives in a fast-changing, dynamic and science-driven environment.
• You combine strategic thinking with a hands-on approach, maintaining a clear focus on strong, measurable execution.
• You are fluent in Dutch, French and English.

What do we offer:

• A senior marketing role with significant impact on the continued development of the Benelux organisation.
• The opportunity to actively shape the marketing strategy and future product launches across the Benelux.
• A key position within the local Leadership Team, working closely with European and global stakeholders.
• An environment in which entrepreneurship, autonomy and collaboration are central.
• The opportunity to further build and develop a Marketing Team within an international, science-driven biopharmaceutical organisation.
• Personal guidance from Novellas Healthcare throughout the selection process.

Do you have a strong background in pharmaceutical marketing and a proven record of successful product launches in the Benelux? Would you like to combine your strategic expertise with leadership and hands-on execution in an international biopharmaceutical environment?

Novellas Healthcare is an equal opportunity employer. We welcome every talent and do not discriminate based on gender, ethnicity, religion, disability, sexual orientation or any other personal characteristic.

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