Growth Marketer: Data-Driven Growth & Experiments

Spotable; Gent; Sur place; EUR 60 000 - 90 000; Plein temps

Résumé du poste

Spotable is an AI-powered platform for roofing and façade contractors. We are hiring a Growth Marketer who will own the acquisition and activation funnel, from ad to signup to activation, collaborating with commercial and product teams to optimize our growth engine.

You will manage Meta, Google and LinkedIn Ads, test new channels including AI-assisted advertising, run landing page experiments, and track metrics with cross-functional teams to drive measurable business impact.

Qualifications

• Data-driven, hands-on growth marketer who enjoys testing and learning.
• Experience with performance, growth marketing or CRO.
• Experience with Meta, Google and LinkedIn Ads.
• Experience in B2B and/or SaaS/PLG environments.

Responsabilités

• Manage and optimize Meta, Google and LinkedIn Ads to generate qualified traffic and signups.
• Explore and test new acquisition channels, including AI-assisted advertising and ChatGPT Ads.
• Run landing page A/B tests to improve conversion rates and user acquisition.
• Monitor signup and activation metrics with product and commercial teams.
• Track Spotable's GEO visibility and identify opportunities to improve our presence in AI-driven search and discovery.
• Set up and run growth experiments across different channels and touchpoints.
• Analyse campaign and funnel performance and translate insights into concrete actions.
• Produce a weekly experiment report, documenting results, learnings and next steps.
• Work closely with the team to understand which users convert, activate and ultimately become successful Spotable customers.
• Help build a scalable growth engine as Spotable expands into new markets.

Connaissances

Performance marketing

Growth marketing

CRO

Meta Ads

Google Ads

LinkedIn Ads

Data analysis

A/B testing

Experimentation

Dutch copywriting

English copywriting

B2B SaaS

PLG experience

Description du poste

Spotable is an AI-powered platform for roofing and façade contractors. We are hiring a Growth Marketer who will own the acquisition and activation funnel, from ad to signup to activation, collaborating with commercial and product teams to optimize our growth engine.

You will manage Meta, Google and LinkedIn Ads, test new channels including AI-assisted advertising, run landing page experiments, and track metrics with cross-functional teams to drive measurable business impact.